Argent Grafica · 2025
Fun Community Project Identitat Visuala d'Eveniment
by Meng Shenhui
- A' Design Award d'Argent 2025 in Grafica
- CLIENT: Shenzhen Chengmei Culture Communication Co., Ltd
- Estimated Number of Design Views: 94,627
- Verification code 577B470F00 · Verify this award
Colors
About Fun Community Project Identitat Visuala d'Eveniment
Fun Community Project es l'identitat visuala d'un eveniment d'art public tengut a Shenzhen. Lo disseny utiliza una tipografia ludica, de grafismes artistics abstraches e de colors vius en gradient. Sièis grafismes abstraches fan referéncia a las sièis òbras d'art public presentadas a l'eveniment. L'identitat es aplicada a de panèls publicitaris, d'imprimits, de filmes de balons, de libres, de panèls de presentacion de las òbras e a la construccion de las scènas. De vestits, de capèls e de portaclaus son tanben produsits. La tòca es d'unir l'art amb la vida comunautària e de convidar lo public a i participar.
About the A' Design Award d'Argent
Fun Community Project Identitat Visuala d'Eveniment a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Fun Community Project Identitat Visuala d'Eveniment siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Fun Community Project Identitat Visuala d'Eveniment es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.
Press Kit
- Unique Properties
- This visual design utilizes interesting fonts, abstract artistic graphics combined with bright and warm colors to present the characteristics of the art event, as well as the trendy, fun, and joyful positioning of the activity. The strong visual tension can quickly attract the attention of the audience. The series of trendy material designs not only enhance interactivity but also strengthen the power of image communication.
- Dimensions & Packaging
- The material of the brand image of this activity is particularly large, which can not be summarized in a single size, printed into billboards, printing, balloon film, books, work introduction cards and scene construction, and the production of clothing, hats, key chains and other peripheral materials, which respectively have publicity value, use value and interaction.
- Tags
- Activities, Main Vision
- Production Technology
- Printed into billboards, printing, balloon films, books, work introduction boards and scene construction, and produced clothing, hats, key chains and other peripheral materials
- Design Challenge
- Event visual design should embody art, trends, and fun, integrating art seamlessly into community life, and connect with six artworks, enhancing the artistic sense with rich gradient colors, lively fonts to express fun, and the rich changes in graphics and colors express the various possibilities of public art intervening in space and interacting with the audience, highlighting a trendy, fun, and joyful attitude.
- Research
- One of the key activities of the 2024 Shenzhen Design Week branch venue Qiaocheng Fang "Fun Community Public Art Project" has created several highlight projects in the Qiaocheng Fang park area, including a 600-meter urban corridor, a 150-meter urban guest table, and 6 public art pieces. The aim is to organically integrate art with community life and inject new vitality into community development with the power of art.
- Inspiration
- This visual design uses abstract artistic graphics to express the 6 public art pieces displayed in the event, enhances the artistic sense with rich gradient colors, and uses lively fonts to express fun. The rich changes in graphics and colors express the various possibilities of public art intervening in space and interacting with the audience, highlighting a trendy, fun, and joyful attitude.
- Project Duration
- The project started in Shenzhen in February 2024 and was completed in Shenzhen in April 2024.
- Operation Flow
- This visually striking image helps to establish the brand recognition of the project so that the public can quickly recognise and remember it. Through visual design, the core values and emotions of the project are conveyed, with the establishment of an emotional connection with the public to enhance the sense of identity and belonging to the event and actively participate in it, and the public participates in the event by taking photos, sharing, etc. to increase the interactivity of the event.
- Patents
- Intellectual property rights：Meng Shenhui
/Shenzhen Chengmei Culture Communication Co., Ltd - Image Credits
- Example:Meng Shenhui
