Kaorium Dispositiu d'Experiéncia de Fragràncias per Toshiharu Kurisu - Scentmatic

Lo dissènh Kaorium Dispositiu d'Experiéncia de Fragràncias per Toshiharu Kurisu - Scentmatic es un laureat autfo estimfo del prestigfo 2025 A' Design Award d'Argent dins la Categoria de Competfo Interfàcia.

ArgentInterfàcia· 2025

Kaorium Dispositiu d'Experiéncia de Fragràncias

per Toshiharu Kurisu - Scentmatic

Client : Scentmatic Inc.

Laureat del A' Design Award d'Argent dins la Categoria Interfàcia

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Colors

Lo Concèpte

A prepaus de Kaorium Dispositiu d'Experiéncia de Fragràncias

Aqueste sistèma de senhalistica interactiva qu'ofrís una novèla manièra d'experimentar e de gauzir las fragràncias a travèrs la fusion de l'òlfa e del lengatge. En utilizant la tecnologia Kaorium potenciada per IA, que visualiza las caracteristicas de las fragràncias, los utilizaires pòdon se mergir dins lors percepcions personalas de las senors e explorar de mots descriptius que resonan amb lors impressions. Aquò lor permet de descobrir de fragràncias que s'alinhan perfièchament amb lors sensibilitatas individualas.

La Reconoissença

A prepaus del A' Design Award d'Argent

Kaorium Dispositiu d'Experiéncia de Fragràncias a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Kaorium Dispositiu d'Experiéncia de Fragràncias siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Kaorium Dispositiu d'Experiéncia de Fragràncias es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

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Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: This interactive signage uses AI to put scents into words and visualize the characteristics of each scent, offering new ways to encounter and enjoy scents.
To allow users to focus on the images evoked by the scent and words, visual elements are kept to a minimum, with text floating up on the tabletop for a simple UI.
Finally, the desired scent is presented in a scene like a "babbling brook of fresh greenery," encouraging emotional engagement.
Dimensions e Embalatge: External dimensions W1083.5 × D718 × H850 mm
Weight 80kg

Using RFID, this new sensory experience combines scent and words, and the physical and digital, creating easy-to-understand and friendly interactions.
Etiquetas: Kaorium, AI, fragrance, signage, device
Tecnologia de Produccion: Everyone perceives scents differently.
Kaorium puts these diverse perceptions into words and presents them, but it wants to respect "how the user themselves felt" and not unilaterally limit its interpretation.
With cognitive diversity gaining attention in the context of education and business, Kaorium believes it can contribute to fostering a culture of respect and mutual acceptance of differences in how people perceive scents.
Desaffo de Dissènh: When the prototype was actually completed, it became clear that it would be difficult to elevate the scent into a valuable experience simply by describing it in words.
Rather than assigning a fragrance professional, they took a more consumer-oriented approach, pursuing what consumers "want" and collaborated with the sake, sports, and education sectors to improve social and experiential value.
Recèrca: In order to verify the value of KAORIUM from a neuroscience perspective, joint research was conducted with the University of Tokyo.
In a demonstration experiment at a fragrance shop, the entrance rate increased by 139% and the purchase rate increased by 287% compared to before the introduction.
The use of KAORIUM overseas is also increasing, including an exhibition at the London Design Festival 2023 and its introduction at The Fragrance Shop, the largest in the UK.
Inspiracion: This project began with the vision of "enriching people's sensibilities and senses through fragrance."
Fragrances enrich our lives, but scents are vague and difficult to grasp, and each person perceives them differently.
For many people, it is difficult to choose a scent that suits them from the vast selection available, so we thought that "words" would be the key to creating an experience that allows many people, including beginners, to enjoy scents.
Durada del Projècte: The project started in Japan in November 2019. The extrasensory experience of scent that Kaorium brings can be applied to various fields such as education, food and drink, art and entertainment, and shopping. Currently, we are developing tools for sensory education, food and drink experiences, and purchasing experiences for brick-and-mortar retail stores. We are researching further possibilities for use.
Flux Operacional: Using natural language processing, Kaorium can replace scents with simpler expressions that beginners can understand, such as "soft," "soapy," and "clean."
Existing methods to support product selection include "diagnostic content," which suggests products that suit users by answering questions in a questionnaire, but KAORIUM provides an experience that allows users to actually smell different scents and delve deeper into how they feel, creating a more satisfying experience.
Brevets: Trademark (2023) 2022-082558 SCENTMATIC.Inc
Membres de l'Equipa: producer/director: Toshiharu Kurisu
designer: Yoshiyuki Habashima
Crèdits d'Imatges: Image #1: SCENTMATIC.Inc, Kaorium, 2025.
Image #2: SCENTMATIC.Inc, Kaorium, 2025.
Image #3: SCENTMATIC.Inc, Kaorium, 2025.
Image #4: SCENTMATIC.Inc, Kaorium, 2025.
Image #5: SCENTMATIC.Inc, Kaorium, 2025.