Rotary Sans Policia de caractèrs per Paul Robb and Moira Bartoloni

Lo dissènh Rotary Sans Policia de caractèrs per Paul Robb and Moira Bartoloni es un laureat autfo estimfo del prestigfo 2025 A' Design Award d'Argent dins la Categoria de Competfo Grafica.

ArgentGrafica· 2025

Rotary Sans Policia de caractèrs

per Paul Robb and Moira Bartoloni

Client : S6 Foundry

Laureat del A' Design Award d'Argent dins la Categoria Grafica

85,885

Laureat de Prèmi Verificat

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Visitar lo site Veire a A' Design Award Comunicat de premsa Insígnia del prèmi

Colors

Lo Concèpte

A prepaus de Rotary Sans Policia de caractèrs

Rotary Sans es una policia de caractèrs OpenType sens serifa amb d'estructuras geometricas e de legièras variacions de forma. Inclutz de trapas d'encre en forma de pera qu'ajudan a la legibilitat e apondon un element visual distinct. La policia fornís un jòc complet de glifas latins, e mai de caractèrs alternatius e de ligaturas, per d'usatges tipografics variats. Son dessenh mete l'accent sus la claretat e la coheréncia, apropriat per de contèxtes coma l'imatge de marca. Rotary Sans ven en mantuns pès e estils, utilizables tant en formats numerics coma imprimits ont la legibilitat e l'aparéncia uniforma son necessàrias.

La Reconoissença

A prepaus del A' Design Award d'Argent

Rotary Sans Policia de caractèrs a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Rotary Sans Policia de caractèrs siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Rotary Sans Policia de caractèrs es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: Rotary Sans is a modern OpenType sans-serif typeface that blends contemporary aesthetics with strong geometric contrasts. Its most distinctive feature is the pear drop-shaped ink traps, which add a unique visual character while enhancing legibility. Designed with versatility in mind, Rotary Sans includes an extended Latin glyph set, complete with alternative characters and ligatures, making it well-suited for a wide range of typographic applications.
Dimensions e Embalatge: The outer box 25 x 155 x 215 was digitally printed and then silver foil printed. The 20 postcards were printed on 300gsm natural paper cmyk.
Etiquetas: Type design, Typeface, Specimen
Tecnologia de Produccion: The font was meticulously designed and digitally crafted, offering support for over 200 Latin-based languages. To celebrate its launch, a limited-edition specimen box was digitally printed, showcasing the typeface’s versatility and strength across various applications.
Desaffo de Dissènh: The development of Rotary Sans presented several key design challenges, requiring a careful balance between form, function, and originality. One of the primary hurdles was achieving a distinctive aesthetic while maintaining the clarity and versatility expected of a contemporary sans-serif. The typeface needed to feel fresh and modern yet still be highly functional across a range of applications, from branding to editorial use.
Recèrca: The initial research for Rotary Sans focused on striking a balance between geometric precision and functional versatility. The design process began with an in-depth study of mid-century modern typography, particularly the clean, efficient letterforms found in grotesque and neo-grotesque typefaces. These styles, known for their straightforward and utilitarian approach, served as a foundation for Rotary Sans, but the goal was to introduce a contemporary refinement that would make it more adaptable to modern branding and communication needs.
Inspiracion: Rotary Sans draws inspiration from the interplay of geometry and functionality found in mid-century modern design, where clean lines and purposeful details create a sense of clarity and efficiency. The typeface takes cues from classic grotesque and neo-grotesque sans-serifs but reinterprets them with a contemporary twist—most notably through its distinctive pear drop-shaped ink traps. These ink traps not only enhance legibility but also introduce a subtle organic contrast to the structure.
Durada del Projècte: Location Italy. The research project began in late 2023 and progressed through development, culminating in its production and launch in July 2024.
Flux Operacional: The presentation box was gifted to the first ten companies that purchased the complete typeface family.
Membres de l'Equipa: Paul Henry Robb
Moira Bartoloni
Crèdits d'Imatges: Paul Henry Robb