Onshore Roasters Foncion principala : Identitat de marca by Cansu Dagbagli Ferreira is a highly esteemed winner of the very prestigious 2025 A' Design Award d'Argent in Grafica Competition Category.
ArgentGrafica· 2025
Onshore Roasters Foncion principala : Identitat de marca
Client: Cansu Dagbagli Ferreira
A' Design Award d'Argent Winner in Grafica Category
Verified Award Winner
Verify Award Status for #168645The Design
About Onshore Roasters Foncion principala : Identitat de marca
L'identitat de marca d'Onshore Roasters reflectís l'armonia del luxe, de la natura e de la durabilitat. Lo logotip unís un gran de cafè, de rais de solelh e d'ondas, encarnant lo ritual d'un matin perfièch en mar. Una paleta terrosa causida amb suènh e un empaquetatge en papièr reciclat renfòrçan l'engatjament de la marca cap a l'eleganciá e los valors respectuoses de l'environament. Inspirat pel mòde de vida del yachting, lo design equilibra la simplicitat e la sofisticacion, creant una connexion fluida entre lo cafè de qualitat e las aigas dobèrtas.
The Recognition
About the A' Design Award d'Argent
Onshore Roasters Foncion principala : Identitat de marca a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Onshore Roasters Foncion principala : Identitat de marca siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Onshore Roasters Foncion principala : Identitat de marca es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Onshore Roasters brand identity captures the essence of luxury, sustainability, and simplicity. Designed for the yachting world, the refined logo seamlessly merges a coffee bean, sunbeams, and sea waves, symbolizing a morning ritual on the open waters. The packaging, crafted from recycled paper, reinforces the brand’s eco-conscious values, while a soothing, earthy color palette enhances the sense of purity and sophistication.
- Dimensions & Packaging
- The brand was applied on to various sizes of items including printed items and digital. Some examples are business cards, posters, web design and packaging designs. Packaging designs are 1 kg pouches and metal tins.
- Tags
- coffee, yacht, sea, logo design, branding, packaging
- Production Technology
- The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and then physical items such as coffee bean pouches were produced by 4 color printing technique.
- Design Challenge
- The challenge was finding a supplier for recyclable paper pouches that also keeps the freshness of the product.
- Research
- Interviews with head management of luxury yachts were conducted to better understand the needs of consumers. Thanks to the qualitative interviews the confirmed the need and the idea was validated. Indeed, the luxury yacht owners are complaining of not being able to find good quality coffee constantly when they're on the sea.
- Inspiration
- The brand draws inspiration from the serene beauty of mornings at sea, where the first light meets the horizon, and a perfect cup of coffee sets the tone for the day. The interplay of natural elements sun rays, sea waves, and a coffee bean guides the logo design, evoking a harmonious balance between indulgence and sustainability. Through minimalist elegance, Onshore Roasters encapsulates the art of slow living, transforming coffee into a refined experience for the luxury yacht lifestyle.
- Project Duration
- From September 2023 to March 2024
France - Operation Flow
- Onshore Roasters provides consistent quality coffee to premium yacht owners, wherever they're in the world.
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
