D'Caramel Patisserie Identitat de Marca, Concepcion d'Embalatge by Olha Takhtarova is a highly esteemed winner of the very prestigious 2025 A' Design Award de Bronze in Grafica Competition Category.
BronzeGrafica· 2025
D'Caramel Patisserie Identitat de Marca, Concepcion d'Embalatge
Client: Sot B&d
A' Design Award de Bronze Winner in Grafica Category
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The Design
About D'Caramel Patisserie Identitat de Marca, Concepcion d'Embalatge
D'Caramel Patisserie es una identitat de marca e una concepcion d'embalatge creadas per una pastisseria. Lo sistèma inclutz un logo, illustracions fachas a la man, motius e bóstias en tres talhas. Colors pastèl doças e dessenhs detalhats de dessèrts e motius botanics exprimisson lo caractèr artesanal dels produchs. La flor bluebonnet de Texas es ajustada coma referéncia locala. Las bóstias son fachas de carton premium amb impression offset e un acabament mat. Un talhatge de precision permet un montatge simple e la proteccion de las pastissarias fragilas.
The Recognition
About the A' Design Award de Bronze
D'Caramel Patisserie Identitat de Marca, Concepcion d'Embalatge a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que D'Caramel Patisserie Identitat de Marca, Concepcion d'Embalatge siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. D'Caramel Patisserie Identitat de Marca, Concepcion d'Embalatge satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Logo design, custom drawings, packaging design, and pattern creation all contributed to D'Caramel Patisserie's complete brand identity in this project. The outcome is a consistent and polished system where beautiful font, pastel hues, and detailed hand-drawn pictures emphasise the artisan aspect of the brand. Every box is visually interesting and functionally built, therefore enhancing the premium product experience.
- Dimensions & Packaging
- Large Box: 335mm x 254mm x 89mm
Medium Box: 203mm x 203mm x 108mm
Small Box: 105mm x 102mm x 106mm - Tags
- logo design, illustration, pattern, packaging design, patisserie, pastry, bakery,
- Production Technology
- Made of premium cardboard, the D'Caramel Patisserie packaging guarantees durability and protection for fragile pastries. Offset printing on the boxes produces sharp, vivid pastel hues and intricate hand-drawn pictures. To improve the general visual beauty, a matte finish is used for a gentle, polished tactile sensation. Exact die-cutting and folding processes are employed to provide a sleek, functional structure that enables simple assembly and a seamless unboxing experience.
- Design Challenge
- The difficulty was to combine all design elements—logo, graphics, patterns, and packaging—into one smooth, sophisticated brand presence. The answer called for a balance of visual richness and clarity to guarantee aesthetic harmony across several box sizes. Integrating regional symbolism subtly into the pattern without overpowering the design demanded a nuanced approach to layout and detailing.
- Research
- High-end patisserie branding and color psychology were the subjects of in-depth studies meant to influence consumer impressions. Emotional impact was assessed using hand-drawn drawing techniques, which were finally selected for their genuine, handmade quality. Market comparison verified that simple design and pastel hues increase the sense of product value in the luxury dessert category.
- Inspiration
- Inspired by the beauty of handmade desserts and the spirit of artisanal patisserie, the design pulls from actual pastries and botanical features. Texas's bluebonnet flower incorporation gives it a local cultural flavor. This impact directed the development of intricate designs and the soft, pastel color palette that conjures warmth, elegance, and attention.
- Project Duration
- April 2024, Texas, US - July 2024, Texas, US
- Operation Flow
- Designed for simplicity and convenience, the packaging guarantees products are safe and attractively presented. The unfolding structure supports an easy and elegant reveal of the dessert inside. Each component—from the illustrated pattern to the logo placement—was carefully considered to guide customer attention and enhance the tactile experience.
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