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Pocket Heritage Ensemble d'Envelopas Rojas per Mingzhi Cai

Lo dissènh Pocket Heritage Ensemble d'Envelopas Rojas per Mingzhi Cai es un laureat autfo estimfo del prestigfo 2026 A' Design Award de Fèrre dins la Categoria de Competfo Articles de Present.


FèrreArticles de Present· 2026

Pocket Heritage Ensemble d'Envelopas Rojas

per Mingzhi Cai

Client : Mingzhi Cai

Laureat del A' Design Award de Fèrre dins la Categoria Articles de Present

2,847

Laureat de Prèmi Verificat

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Colors

Lo Concèpte

A prepaus de Pocket Heritage Ensemble d'Envelopas Rojas

Pocket Heritage es una seria d'envelopas rojas de colleccion creada per l'Annada del Caval. Lo dessenh transforma l'envelopa roja tradicionala en un mejan portable de contar culturau, en traduisent l'imatjariá de las fièras dels temples e de las representacions Shehuo dins un sistèma de personatges unificat. Cada envelopa mesura 90 mm per 170 mm e es imprimida sus papièr especial perlat amb de tintas UV de cinc colors. De dessenhs seleccionats i apondon un relèu gaufrat amb fuèlha d'aur. Cada paquet conten sièis envelopas causidas a l'azard demest trenta quatre dessenhs, çò qu'encoratja l'escambi e puèi l'exposicion coma pichonas estampas.

La Reconoissença

A prepaus del A' Design Award de Fèrre

Pocket Heritage Ensemble d'Envelopas Rojas a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que Pocket Heritage Ensemble d'Envelopas Rojas siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, Pocket Heritage Ensemble d'Envelopas Rojas merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas
Pocket Heritage transforms the red envelope into a portable heritage medium for New Year and ceremonial gifting. A unified Year of the Horse character system ensures clear recognition while reinterpreting Shehuo performance culture in a contemporary format. Printed on pearlescent specialty paper with five color UV inks, selected designs also feature embossed relief with gold foil to create vivid color shifts and tactile depth. Each pack contains six randomly mixed envelopes to encourage exchange, collecting and continued use as keepsake prints.
Dimensions e Embalatge
This project is a collectible red envelope series. Each retail pack contains six randomly mixed envelopes selected from a set of thirty four designs to encourage exchange and storytelling. Envelope size is 90 mm x 170 mm. The envelopes are printed on pearlescent specialty paper with high contrast graphics for strong legibility and tactile appeal. Selected editions include embossed relief with gold foil. Used envelopes may also be kept and framed as decorative prints.
Etiquetas
Intangible Heritage, Temple Fair, Shehuo, Red Envelope, Cultural Communication, Year of the Horse, Character Design, UV Printing, Pearlescent Paper, Collectible Gift Set
Tecnologia de Produccion
Five color UV ink printing on pearlescent specialty paper creates vivid color shifts and a tactile surface. Selected designs feature embossed relief with gold foil to add raised detail and a ceremonial finish. The character artwork follows a unified visual guide to maintain consistency across the Year of the Horse series. Prototyping included print proofing, finish testing and iterative layout adjustment before final production.
Desaffo de Dissènh
The main challenge was translating traditional Chinese temple fair and Shehuo culture into a contemporary collectible format without losing authenticity. The project needed to balance historical reference, visual clarity, tactile richness and production consistency at the same time. Another difficulty was building a unified character system from diverse cultural sources while keeping each design vivid, readable and suitable for printing, gifting and long term display.
Recèrca
Cultural and user centered design research. The objective was to translate temple fair and Shehuo heritage into a coherent Year of the Horse character system that is easy to recognize and share. Methods included visual comparison of classical painting records, relic imagery and contemporary festival documentation, followed by iterative character development, print proofing and user feedback with art students. The result was a thirty four design series with strong tactile identity, collectible value and improved cultural recall.
Inspiracion
This project was inspired by the visual energy of Chinese temple fairs and Shehuo performances. It rethinks the traditional red envelope as a portable medium for Year of the Horse cultural storytelling. Research compared classical painting records and relic imagery with contemporary festival documentation. Through collaboration with art students and iterative development, the design established a consistent character system and transformed heritage references into a vivid, tactile and shareable gift format.
Durada del Projècte
The project was developed from May 2025 to January 2026 in Bazhou, Langfang, Hebei, China. Research and co creation workshops were conducted with art students during the development process. Print prototyping, material testing and final production were completed with local manufacturing partners. The series was then prepared for market presentation and distribution.
Flux Operacional
Users select a red envelope from the pack and present it during New Year celebrations or ceremonial gatherings. The tactile surface encourages handling and close viewing. Because each pack contains six randomly mixed designs, people naturally compare, exchange and discuss the characters and their cultural meanings. After use, the envelope can be kept, displayed or framed as a small decorative print, extending both its function and emotional value.
Brevets
Copyrights belong to Mingzhi Cai, 2026.
Crèdits d'Imatges
Image #1: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #2: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #3: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #4: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #5: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Video Credits: Videographer Mingzhi Cai, Pocket Heritage, 2026.

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Lo Bon Dissènh Merita una Granda Reconeissença

Lo A' Design Award es una distincfo internacionala, amb jfo, per lo bon dissènh. Participfo al A' Design Award per gafo l'oportunitat d'obténer una reconeissença meritocrfo, de ganhar la renomfo, lo prestigi e la publicitat per vòstra òbra. Nomenfo vòstra òbra per lo A' Design Award e competfo per lo convofo A' Design Prize.

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