Argent Interior · 2017
SugarLady Ladies Brand Pop-up Store Concepcion Interiora d'una Botiga Pop-up
by Prism Design
- A' Design Award d'Argent 2017 in Interior
- CLIENT: Prism Design
- Estimated Number of Design Views: 19,781
- Verification code 8C25614560 · Verify this award
Colors
About SugarLady Ladies Brand Pop-up Store Concepcion Interiora d'una Botiga Pop-up
SugarLady es un interior de botiga pop-up creat per una marca de vestits femenins a Shanghai, China. Lo cristal de sucre es utilizat coma tèma principal, ligant l'interior al nom de la marca. Cada cellula d'exposicion es bastida a partir d'una estructura d'acièr recobèrta d'un fuèlh de nylon industrial. De panèls LED de 600 per 600 millimètres illuminan las cellulas de l'interior, de sòrta que cada unitat lusís doçament. Las cellulas son simplas e leugièras, çò que permet de las montar, de las desplaçar e de las recombinar dins fòrça disposicions. La superfícia totala es de 6 per 10 mètres e comprend una cabina d'ensag.
About the A' Design Award d'Argent
SugarLady Ladies Brand Pop-up Store Concepcion Interiora d'una Botiga Pop-up a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que SugarLady Ladies Brand Pop-up Store Concepcion Interiora d'una Botiga Pop-up siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. SugarLady Ladies Brand Pop-up Store Concepcion Interiora d'una Botiga Pop-up es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.
Press Kit
- Unique Properties
- This design is a pop up design. We used the simplest material and technology to built it. The most unique features of this design must be the inner connection between the design itself and the concept of the brand.
- Dimensions & Packaging
- The total area is 6000mm*10000mm. Fitting room:2000mm*2000mm*2400mm. Display cells: 650mm*850mm*2350mm, 650mm*850mm*2200mm, 750mm*1200mm*2200mm, 750mm*950mm*2000mm.
- Tags
- Sugar, Woman cloth
- Production Technology
- The illustration were coming from 600mm*600mm LED panel.
The cover coat was made by industrial nylon sheet, which could save more budgets as well as providing better illustration effects. - Design Challenge
- As a pop store, we need to made our design simplified enough to be constructed and removed. At the same time, there's not enough light for the exhibition, so additional light design was required. So we made several cells, each was just made by steel bones and industrial nylon sheet surface, each to build and move. Also, we put light in it to make it glowing from inside.
- Research
- The most important part for this design is the understanding of the brand culture. We thought deeply of the meaning of Sugar Lady and then came up with the sugar crystal idea.
- Inspiration
- The name of the brand is Sugar Lady. We extracted Sugar as our key elements. By observing sugar crystal, we came up with the idea of using steel and canvas as a metaphor of charming women. Time gave them strength. However, inside their heart they were still as sweet and beauty as they always are.
- Project Duration
- The project was built on 15th August 2016, in ShangHai, China. The exhibition lasted for two weeks.
- Operation Flow
- The key point of this design is changeable, which means all the cells of those sugar crystal can be re-combined and moved all around, just depends on how the users would like to arrange them.
- Image Credits
- Photographer:MAKOTO ADACHI
