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Airport Bremen Sistèma d'Orientacion by Thomas Geissert

Airport Bremen Sistèma d'Orientacion by Thomas Geissert is a highly esteemed winner of the very prestigious 2020 A' Design Award d'Argent in Grafica Competition Category.


ArgentGrafica· 2020

Airport Bremen Sistèma d'Orientacion

by Thomas Geissert

Client: Teamgeissert

A' Design Award d'Argent Winner in Grafica Category

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The Design

About Airport Bremen Sistèma d'Orientacion

Un design modèrne de fòrt contraste e una ierarquia clara de l'informacion distingon lo nòu sistèma. Lo sistèma d'orientacion fonciona rapidament e contribuirà positivament a la qualitat del servici de l'aeropòrt. Los elements mai importants son, al costat de l'utilizacion d'una poliça novèla, un element de sageta distintiu e l'introduccion de colors diferentas de fòrt contraste. Una atencion particulara es estada portada als aspèctes foncionals e psicologics, coma la bona visibilitat, la lisibilitat e la percepcion de l'informacion sens barrieras. De bòstias d'alumini novèlas amb una illuminacion LED contemporanèa e optimizada son utilizadas. De torras de segnalizacion son estadas apondudas.

The Recognition

About the A' Design Award d'Argent

Airport Bremen Sistèma d'Orientacion a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Airport Bremen Sistèma d'Orientacion siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Airport Bremen Sistèma d'Orientacion es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The goal was to create a system with its own identity and originality that goes beyond. Characterized by its modern, contemporary appearance with the modern classic typography. The calm appearance should promote safety, confidence and deceleration among passengers. A contrasting modern design and a clear information hierarchy characterize this new system. The orientation system works easy and makes a positive contribution to the service quality of the airport.
Dimensions & Packaging
Various dimensions according to the neccessities on-site
Tags
modern, contemporary, reluctant, minimal, plain, timeless
Production Technology
New aluminium cases with contemporary, optimized LED illumination are used for the signage system.
Bremen City Airport has introduced new flight information display screens (FIDS) throughout its terminal complex.
The screen-designs are created by teamgeissert and displayed on NEC MultiSync V651 models.
Design Challenge
The arrow became an independent, striking element suitable for the pictograms newly designed.
Research
The new font is the Fago OT. The font is used in different font sizes. This builts a hierarchy that captures and structures the information facilitated.
The primary information is flight-related information, the secondary information concern the service facilities in the airport.
Inspiration
The aim in designing the new wayfinding system was to create a calm atmosphere and a balanced general view without creating visual disturbances. The choice of typography and icons as well as the lighting and coloring make orientation easier for international guests.
The most important means besides using the new font, Fago OT from Ole Schäfer is the introduction of high contrast colors. Our focus was on functional and psychological aspects such as good visibility, readability and barrier free information.
The decisive factor for the effectiveness of the new guidance and orientation system is the complete information chain.
Project Duration
starting in 2012
finished in 2018
Operation Flow
the wayfinding system works simply, safely, quickly and intuitively. It not only guides and accompanies the passengers, but also makes the space tangible and thus creates identification and identity.
Team Members
Thomas Geissert
Anne Wichmann
Image Credits
teamgeissert

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