It's a Metaphor Taula per Emanuele Di Bacco

Lo dissènh It's a Metaphor Taula per Emanuele Di Bacco es un laureat autfo estimfo del prestigfo 2020 A' Design Award de Bronze dins la Categoria de Competfo Dissènh de Mobilièr.

BronzeMobilièr· 2020

It's a Metaphor Taula

per Emanuele Di Bacco

Client : Gladstone London

Laureat del A' Design Award de Bronze dins la Categoria Mobilièr

15,544

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Colors

Lo Concèpte

A prepaus de It's a Metaphor Taula

Aqueste projècte se burla de si meteis en sensibilizant sus l'egalitat de genre. Especificament, utiliza una metafòra qu'espringa del sumo, un dels espòrts los mai dominats pels òmes dins la societat japonesa. Las femnas son pas autorizadas a concórrer professionalament dins aqueste espòrt a causa de règlas sexistas que las barran en defòra del ring de lucta en rason de lor impuretat causada pel sang menstruau. Abatre un guerrier de sumo a tèrra, al servici d'un pòt de flors o de quina que siá autra besonh, desacraliza aquesta dominança masculina que lo sumo deten encara, simplament en utilizant l'ironia e l'umor.

La Reconoissença

A prepaus del A' Design Award de Bronze

It's a Metaphor Taula a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que It's a Metaphor Taula siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. It's a Metaphor Taula satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: This is a furniture product able to speak and provoke, challenging with irony and a clumsy smile unethical behaviors of our times.
Dimensions e Embalatge: Measures are in mm.

Glass platform ø: 1800 / Glass platform thickness: 10 / Body with: 850 / Body height: 750 / Body depth: 1000
Etiquetas: table, social design, equality of the sexes, Japan, sumo
Tecnologia de Produccion: 3D-printed assembled object. It can be produced either way with Eco-friendly 3D-printed Poly Lactic Acid filaments or carbon fibers. The structure is divided in multiparts, hand refined and assembled. Successively the whole body is glazed by immersion and finished with a vitreous enamel coating.
A round tempered glass is based on the structure and secured using discreet clear glass high-grip bumpers, specifically designed for the purpose.

The structural analysis take into consideration the chosen materials and the multipart splitting process, where every cut and internal printed reinforcements are made to dump and sustain the weight the structure will go through.
Desaffo de Dissènh: The creative challenge of this project is to combine the practical function of a furniture piece and communication contents as a means of social commitment. Sumo wrestlers are so well regarded and revered in society to be almost considered as macho semi-gods in their country; placing one of them in a conscious submissive position -grateful and happy to help others- wishes to rebalance a more male-dominated thinking to a non-discriminatory one.
Recèrca: The main focus of this project -together with many pieces produced by our design studio- is to raise awareness about social rights and equal opportunity. Specifically, the target of our research was speaking about the equality of the sexes without being moralistic or patronising; in order to do this we chose to use irony and humour, two powerful rhetorical devices to convey a disputed concept without too much bloodshed.
Inspiracion: "The piece of wood came alive and it was able to speak". That's pretty much what happened to Carlo Collodi's Pinocchio; likewise, adding communication contents to a product, gives this object an identity and the ability to speak to people.
This project is poking fun at itself while aim to raise social awareness on equality of the sexes. Specifically, it uses a metaphor which springs from sumo, one of the most male dominated sport in the Japanese society. Women are not allowed to compete professionally in this sport given sexist rules, which by tradition border them outside the wrestling ring as a result of their "impurity" by reason of the menstrual blood.
Knocking a sumo warrior to the ground at the service of a flower pot -or any other need people may require from a table- ironically desecrates this macho dominance still present in some traditions.
Durada del Projècte: The project has started in December 2019 in London and finished, as it is shown, in February 2020. Currently, the table has a unique prototype and will be ready to be produced and launched serially in May 2020.
Flux Operacional: A table which can hosts up to 10 seaters. Ideal to be placed wherever an open minded spirit is at home.
Brevets: Copyrights belong to Emanuele Di Bacco
Membres de l'Equipa: Emanuele Di Bacco