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Children Picture Books from China Visuals d'Exposicion by Blend Design

Children Picture Books from China Visuals d'Exposicion by Blend Design is a highly esteemed winner of the very prestigious 2020 A' Design Award de Bronze in Grafica Competition Category.


BronzeGrafica· 2020

Children Picture Books from China Visuals d'Exposicion

by Blend Design

Client: Confucius Institute Headquarters

A' Design Award de Bronze Winner in Grafica Category

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Verified Award Winner

Verify Award Status for #97864

Colors

The Design

About Children Picture Books from China Visuals d'Exposicion

L'Exposicion de Libres Infantils Chineses organizada per la seu de l'Institut Confucius foguèt presentada al public dins la sala infantila de la Feira del Libre de Frankfurt. A partir de diferents libres illustrats, los expèrts seleccionèron la pintura a l'encre de Liang Peilong coma estil visual global. Puèi los designers extragèron los elements de tacas d'encre de las pinturas de Liang, renfortèron la saturacion, e los utilizèron amb las pinturas. Lo novèl estil visual non solament respond a las exigéncias de l'exposicion mas tanben possedís una tonalitat orientala. La beutat unica de l'imatge chinesa apareis sus la scèna internacionala.

The Recognition

About the A' Design Award de Bronze

Children Picture Books from China Visuals d'Exposicion a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Children Picture Books from China Visuals d'Exposicion siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Children Picture Books from China Visuals d'Exposicion satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
October 2016 the Chinese children's book exhibition "children picture books from China" organized by Confucius institute headquarters was made their full debut at children's hall of the Frankfurt book fair. "Children picture books from China" made a selection of the 197 original works from 1000 kinds of picture books of 500 Chinese publishers to display. Through text and paintings by Chinese writers and illustrators, unique Chinese picture beauty appears on the international stage.
Dimensions & Packaging
Because the composition of ink points is relatively free, the picture is suitable for various sizes and can be flexibly applied in 2D plane and 3D space.
Tags
Children's picture book exhibition, children's interest, Chinese ink painting, oriental charm
Production Technology
This scheme needs to present the details of Chinese ink painting, so in the printing and exhibition of ink-jet painting, there is a high demand for production and paper, and it needs to reflect the level of ink absorption and natural ink-jet. Printing materials, including LCD screen background color, need to show pure ivory white to reflect the gentle oriental charm and detail characteristics of the design. The little Notbook uses the red rope binding way to interpret the traditional Chinese color.
Design Challenge
Traditional Chinese ink paintings as visual image for the book exhibition are too elegant. Visual design for exhibition should have more strong colors, symbols or graphics to attract attention of the audiences. In order to solve this problem, designers picked up the ink points from paintings of Mr. Liang as the abstract elements, and strengthened the red and yellow saturation, and used with ink painting together.
Research
Before making the vision and exhibition structure plan, it is necessary to analyze the space location, scale, internal and external visiting lines of the booth reasonably, to study people's feeling of exhibition vision from different angles and positions, and to consider the structure and color of adjacent booths.
Inspiration
The activity attribute should be not only international, but also national, and be full of children's interest. The experts selected the ink painting of red & green dragonfly from different style picture books and gave the overall style. The illustrations are elegant in color, beautiful in artistic conception and unique in oriental flavor. The picture with innocence children is full of their longing for good things and future life. The style and the theme are well matched.
Project Duration
The project started in June 2016 in Beijing China and finished in October 2016 in Frankfurt Germany. Subsequently, Confucius Institutes and other partners around the world successively presented this book collection and related visual design.
Operation Flow
The main difficulty of this event design is how to plan the graphic and exhibition content information reasonably in the exhibition space. After many times of coordination with the German exhibition builder, the designer adjusted the proportion, scale, layout and detail processing of the exhibition stand, and finally achieved a good cooperation effect.
Patents
Design @ Blend Design
Illustration@ Peilong Liang
Copyright @ Confucius Institute Headquarters
Team Members
Concept and Planning: Yonghong Ma
Art Director: Fang Ge
Illustration: Peilong Liang
Image Credits
Main Image: (Design) Blend Design, 2016
Image#1: (Design) Blend Design, 2016; (Illustration) Peilong Liang, 2010
Image#2: (Design) Blend Design, 2016; (Illustration) Peilong Liang, 2010
Image#3: (Design) Blend Design, 2016; (Illustration) Peilong Liang, 2010
Image#4: (Photography) Confucius Institute Headquarters, 2016

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