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Brickwell Builders Identyfikacja Wizualna by Anna Zhuk

Brickwell Builders Identyfikacja Wizualna by Anna Zhuk is a highly esteemed winner of the very prestigious 2025 Brązowa Nagroda A' Design Award in Grafika, Ilustracja i Komunikacja Wizualna Competition Category.


BrązowaGrafika· 2025

Brickwell Builders Identyfikacja Wizualna

by Anna Zhuk

Client: Anna Zhuk

Brązowa Nagroda A' Design Award Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #166861

Colors

The Design

About Brickwell Builders Identyfikacja Wizualna

Identyfikacja wizualna marki Brickwell Builders, zaprojektowana przez Annę Zhuk, łączy tradycję z innowacją, redefiniując język wizualny współczesnego budownictwa. W centrum logo znajdują się zazębiające się cegły tworzące literę B, symbol siły, precyzji i stabilności. Zrównoważona paleta kolorów i typografia podkreślają współczesną, lecz ponadczasową estetykę. Spójne materiały brandingowe odzwierciedlają zaangażowanie firmy w zachowanie tradycyjnego rzemiosła przy jednoczesnym przyjmowaniu najnowszych osiągnięć technologii budowlanej, tworząc harmonijne połączenie dziedzictwa i postępu.

The Recognition

About the Brązowa Nagroda A' Design Award

Brickwell Builders Identyfikacja Wizualna to laureat Brązowej Nagrody A' Design Award, wysoce prestiżowego wyróżnienia przyznawanego znakomitym projektom wyróżniającym się kreatywnością, pomysłowością i przenikliwością. Laureaci Brązowej Nagrody to w pełni utalentowane i uderzająco twórcze artefakty, które poświadczają ogromne doświadczenie, wyobraźnię i zaradność ich twórców. Brickwell Builders Identyfikacja Wizualna ma być wysoko cenionym, podziwianym i drogim sercu przedmiotem, który jest wyjątkowo profesjonalny i innowacyjny. Ten projekt nagrodzony Brązową Nagrodą A' Design Award łączy najlepsze praktyki w sztuce, nauce, designie i technologii oraz jest doskonały dzięki dbałości o szczegóły. Brickwell Builders Identyfikacja Wizualna znakomicie zaspokaja potrzeby, porusza pragnienia, czaruje uczucia i przemawia do ciekawości.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Brickwell Builders is a forward-thinking construction company specializing in sustainable and innovative building solutions. This brand identity project redefines its image, blending tradition with modernity. The logo, crafted as interlocking bricks forming the letter B, symbolizes strength, precision and trust. Paired with a cohesive color palette, typography and branding materials, the identity reflects the company's dedication to preserving traditional craftsmanship while embracing the latest advancements in construction technology.
Dimensions & Packaging
The project was created as a portfolio piece and does not include predefined technical specifications for advertising materials. The logo and visual identity elements are designed in a vector format, ensuring scalability and adaptability across various applications. All branding assets are optimized for both digital and print use, maintaining high quality and clarity in different formats.
Tags
logo, brand identity, corporate identity, graphic design, design research
Production Technology
Before starting the work, I conducted market research and used the associative circle method. Then, I moved on to the design process, beginning with hand-drawn sketches in a notebook before transitioning to Illustrator. At each of the stages the logo was changed, modified and improved and in the end I got the logo that I presented.
Design Challenge
The main challenge was balancing tradition and modernity in the brand identity. It was essential to honor traditional craftsmanship while ensuring the design felt contemporary and relevant in a competitive market. Finding the right visual language required extensive research into construction aesthetics and industry trends. Additionally, creating a scalable identity that works across both digital and print formats demanded careful typographic and color choises.
Research
This project focuses on the intersection of tradition and modernity in construction branding. The research was based on an exploratory approach, analyzing industry trends and best practices in visual identity design. Methods included market analysis, competitor benchmarking and design experimentation. The outcome is a scalable and adaptable identity system that reflects craftsmanship while embracing innovation, with potential applications in branding, marketing and corporate commucations.
Inspiration
My goal was to create a project that integrates tradition with cutting-edge technology. I choose to bring this vision to life throught a construction company that combines the key principles of traditional building techniques with modern methodologies to deliver high-quality construction projects. The logo and corporate identity reflect the company's commitment to preserving traditional craftsmanship while embracing the latest advancements in the industry.
Project Duration
I started working on the project in February 2024 in Modena, completed it in April 2024 and published it on Behance.
Operation Flow
For the best result I adapted the logo. It is possible to use its full version in cases where you need to ensure maximum readability and brand recognition. The shortened version of the logo is ideal for minimalistic or limited spaces. Each version emphasizes the brand while maintaining a visual connection, but adapts to the task and scale of the medium.
Image Credits
Image #1: Designer [Anna Zhuk], Brickwell Builders Corporate Identity, 2024.
Image #2: Designer [Anna Zhuk], Brickwell Builders Corporate Identity, 2024.
Image #3: Mockups by Mr. Mockup, used under free license, 2024.
Image #4: Mockups by Mr. Mockup, used under free license, 2024.

Typography
Muller Next by Fontfabric, used under free or personal use license.
Montserrat by Google Fonts, used under Google Fonts license.

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