Nic Butti BUTTIstile

2001. Laurea in disegno industriale, Politecnico di Milano 2002. Master in transportation design and management, 110L, Politecnico di Milano Yes, I always wanted to be a designer, and I'm always working to become a better one.

BUTTIstile industrial design è una giovane società specializzata in industrial design, sviluppo prodotto, comunicazione e grafica. Fondata nel 2011 da Nicola Butti, BUTTIstile è attualmente l’unico studio italiano di design della città di Wuxi ed è apprezzata dai numerosi clienti sia cinesi che occidentali per la capacità di integrare lo stile e l’eleganza del design italiano con la complessa gestione dello sviluppo industriale dei prodotti progettati. Il team è attualmente composto da 6 designers full-time più quattro part-time, inclusi un designer americano ed uno austriaco, oltre al sottoscritto. BUTTIstile si avvale inoltre di collaborazioni internazionali con due studi a Milano (ginofinizio design management e 967 architetti associati) ed uno a Melbourne, Australia (Drysdale Engineering Co, ltd.). www.buttistile.com

On sunny days, before going for a motorcycle ride. I feel some sort of creative energy flowing through my whole body, and I can suddenly visualize where and how my lines should flow.

Mostly happiness. Surprise. Sometimes frustrations, as my pen/mouse/mouth cannot express my deeper feeling for the specific project

Who's supposed to be USING it? how? What other options does he/she have?

Designers can change the world. The key-factor is to find customers willing to invest and risk.

I lived in China for the last 7 years and yes, I feel that my cultural background (Italian) is always a dominating element of my designs. I had good teachers, inside and outside the schools I attended, and also I was lucky enough to be born in such a beautiful place as Como.

Dare changing your life. Use internet in a clever way to find OPPORTUNITIES, and open as many doors as possible, in the process of becoming the master of ONE specific skill.

Imagination, creativity and communication. All technical skills can be learnt or outsourced

A few, including motorcycles, bicycles accessories, and new medical devices for VINNO: follow us on buttistile.com for the latest news

Politecnico di Milano: BA in industrial design Politecnico di Milano: MA in transportation design & management

design is problem solving: my goal is to let my designs help people live a better life

I was forced by my own nature and by the imperfection of (most of) the objects around me.

with my team at BUTTIstile, we focus mainly on transportation design and medical devices design, in terms of concept + styling + user interaction&in terface + graphics + branding, all the elements that will give the final user a deep and complete experience.

experience > re-imagine > think > work > try > fail > start again

better experience, less waste (of material, of time, of money, of space etc)

I'd love to design a whole new concept of dog pound for stray dogs

VINNO: the whole cooperation with Vinno allowed us to SURPRISE and SHOCK all the big players in the medical field, a great personal and professional satisfaction. From zero to star in three years. AIMA Camo electric scooter: faulted by a so-so production quality, it still represents a game-changer in the Chinese market of e-scooters. Obviously I'm very proud odf 99% of the projects we developed.