Mateus Morgan

Professional in Computer Graphics Design.

About Mateus Morgan

General graphic designer with more than 12 years experience in the market. Specialist in 3D (organic modeling and hard surface) and Design. Owner of a Design Studio recently with two partners, having attended clients such as Vivo, Amanco, C & A and Editora Abril: Superinteressante and Mundo Estranho, offering quality work for large Brazilian clients. I have a lot of knowledge in the footwear industry, where I attended all the biggest brands in the city where I was born, which is known as the national capital of men's shoes.

  • Winner of Computer Graphics Design Award.
  • Specialized in Computer Graphics Design.
  • Original Design.
  • Highly Creative, Diligent and Innovative.
  • All Designs
  • Computer Graphics
Fly Boot Key Visual

Fly Boot Key Visual

Computer Graphics Design

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Interview with Mateus Morgan

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
I graduated in graphic design and since 2006 i worked as art director in design agencies in my city. Time ago i started to work as a freelancer doing jobs for great Brazilian clients.
Can you tell us more about your company / design studio?
It is situated in Franca, SP here in Brazil. The studio is focused at audiovisual content and 3d.
What is your most favorite design, could you please tell more about it?
It's Fly Boot key art. The first i had nominated in A'Design Awards and was a very pleasant project to do.
What kind of emotions do you feel when you design?
A little anxiety at first, then the process becomes satisfying as it goes right
What kind of emotions do you feel when your designs are realized?
Relief (because sometimes the process is very exhausting) and pride. But pride begins to disappear as I begin to think about what I might have done differently.
When judging a design as good or bad, which aspects do you consider first?
The feeling that design was able to pass at the end and the composition or diagramation aspects.
From your point of view, what are the responsibilities of a designer for society and environment?
The designer is a keeper of a message the company want to show for your public. A good designer can translate this message trough the art.
When was your last exhibition and where was it? And when do you want to hold your next exhibition?
I had some exposure in university time, but it was a long time ago. If it goes well, my next will be in Milan.
How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
As a generalist i always have to change my style. But i always think about the sensation the art brings at first.
Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?
I live in Brazil, a strong cultural country. But i don't stuck with just brazilian culture to do my arts, the design nowadays started to be more global and multicultural.
What are your suggestions to companies for working with a designer? How can companies select a good designer?
A good designer can be versatile and able to break design rules whenever necessary.
Can you talk a little about your design process?
My process start with reference research and then i start some composition tests.
Can you describe a day in your life?
I start usually at 8am and finish at 18h pm. But as a studio owner i have some flexibility, so it's not a routine.
From your perspective, what would you say are some positives and negatives of being a designer?
A good designer can be recognized such an artist and have some benefits with this. But in general is very hard to be well paid and this work can be a lot time consuming.
What is your "golden rule" in design?
It's the composition. Arts with poor composition are always poor appealing.
Designing can sometimes be a really time consuming task, how do you manage your time?
I try to always wake up at 8am and try to focus at work time, avoiding distractions.
Who are some of your clients?
Vivo, Amanco, Editora Abril (4Rodas, Superinteressante and Mundo Estranho magazines), Vedacit.
What type of design work do you enjoy the most and why?
I love packaging design. I consider that is one of more important form of design.
Do you work as a team, or do you develop your designs yourself?
I worked with a team with 2 members, but nowadays is just me and some partners. Sometimes we do the work together and sometimes not.
Do you have any works-in-progress being designed that you would like to talk about?
For now i am working in a 3d motion but the job started right now and there's not too much to talk yet.
How can people contact you?
My personal e-mail is: feel free to contact me there

Extended Interview with Mateus Morgan

Could you please tell us a bit about your design background and education?
I have always been passionate about drawing, at the encouragement of my parents I graduated in Graphic Design, since then I have learned as a self-taught and have taken some online courses with great masters like Grant Warwick.
What motivates you to design in general, why did you become a designer?
I think the biggest incentive is to be able to impact people's lives in a positive way and in this goal to cross the boundaries of each job.
What should young designers do to become a design legend like you?
Firstly have a lot of focus and willpower. Willpower leads even the least talented to their goals.
What makes a good design a really good design, how do you evaluate good design?
The feeling that nothing is left and the power to touch people, cause sensations.
What is the value of good design? Why should everyone invest in good design?
The value of good design is inherent in the value it can bring to your customer, both financially and in touching the heart of their customers.
What would you design and who would you design for if you had the time?
The value of good design is inherent in the value it can bring to your customer, both financially and in arousing desires in their customers.
What is the dream project you haven’t yet had time to realize?
I have a lot of projects in mind. It's very difficult to tell about one. All autoral projects.
Who are some other design masters and legends you get inspired from?
Grant Warwick, Vitaly Bulgarov, Ian Spriggs, Billelis, Alexander Kuskov, there's so many! Some Guys from Brazil also, as Rafael Vallaperde, Milton Menezes, from Lightfarm, Antropus, Guzz Soares.
What are your favorite designs by other designers, why do you like them?
I really love Vitaly Bulgarov's designs. Its models have enormous personality and complexity.
What is your greatest design, which aspects of that design makes you think it is great?
I thik it's the Fly Boot Project, that won the Platinum Award on A`Design Awards.
How could people improve themselves to be better designers, what did you do?
Study every day in your life, at least for 10 minuts, if you just have this time.
If you hadn’t become a designer, what would you have done?
I don't know, maybe businessman at my father's computer store.
What helped you to become a great designer?
I think my persistence. I don't think i'm talented, it's just a bit of critical sense and a lot of persistence.
What were the obstacles you faced before becoming a design master?
I the city i live the clients don't understand very well the value of a good design. These obstacle is very difficult to broke.
How do you think designers should present their work?
I think only when they are at least 99% sure that version is the final one.
What’s your next design project, what should we expect from you in future?
It's a animation video for other shoe company. A job that i'm doing right now. i's my first time doing a full animation, so maybe I don't know what to expect myself.
What people expect from an esteemed designer such as yourself?
Certainly expect me to always deliver something more than expected.
How does design help create a better society?
It may sound capitalist, but design is often about money, and that's not bad. Large companies need employees, who may eventually start their companies later. But of course it can be applied directly to social causes, such as that of animals, for example, which I identify with. The more value you generate from your work, the greater the social impact, which many people don't seem to understand.
What are you currently working on that you are especially excited about?
In a animation for a shoe company. This is my first full animation that i do by myself.
Which design projects gave you the most satisfaction, why?
I think the packaging design. It's one of the most purest form of design function applied.
Do you think design sets the trends or trends set the designs?
Both. But i think good designs always set the trends inside his own market.
What is the role of technology when you design?
I'm a technology buff, so technology involves everything from the equipment i use to work to the visual I use in many designs.
What is the role of the color, materials and ambient in design?
Color is one of the most important things in design as it is linked to our most primitive instincts. Just like the tactile sensations that comes through the material. When we reach these instincts we are on the right track.
Who is your ideal design partner? Do you believe in co-design?
It is certainly someone who knows how to share and listen and especially criticize. That mainly shares the same willpower. So yes, i believe in co-design.
Which people you interacted had the most influence on your design?
My ex professors and partners such Fernando Garróz, João Maurício and Otávio Silveira, that i have contact at least every day. These guys opened my eyes for 3D and for the importance of the theory.
How do you feel about all the awards and recognition you had, is it hard to be famous?
I am not famous, but i feel very happy for the recognition. It shows that I'm on the right track.
What is your favorite color, place, food, season, thing and brand?
Color: black, place: my home, food: steak, season: winter, brand: Adidas.
Please tell us a little memoir, a funny thing you had experienced as a designer?
The funny moments are always when the project is approved without any alteration.
What makes your day great as a designer, how do you motivate yourself?
I think the award is a great motivation, and surprising people becomes addictive.
What do you think about future; what do you see will happen in thousand years from now?
Maybe a world with a lot of machines doing our works, but the human made design will have a lot of value.
Please tell us anything you wish your fans to know about you, your design and anything else?
I don't know, but i am very receptive, so if somebody want to talk with me, feel free to contact me.

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