Mehrnaz Zarrin Hadid

Specialized in Jewelry Design.

Mehrnaz Zarrin Hadid

About Mehrnaz Zarrin Hadid

Mehrnaz Zarrin Hadid is an architect and designer whose work spans multiple scales—from jewelry and product design to furniture and large architectural projects. She leads and directs design across both independent and collaborative initiatives, with a focus on material exploration, spatial relationships, and interwoven, iterative processes. Her approach treats design as an evolving practice that challenges conventions, questions norms, and embraces the unpredictable. Alongside her design work, Mehrnaz co-teaches design studios and has contributed to the translation of key texts on children’s architectural education, reflecting an ongoing commitment to critical engagement and interdisciplinary dialogue within the field.

  • Winner of the A' Design Award.
  • Specialized in Jewelry Design.
  • Original Design.
  • Creative, Diligent and Innovative.
  • All Designs
  • Jewelry
Squama Body Jewelry

Squama Body Jewelry

Jewelry Design

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Interview with Mehrnaz Zarrin Hadid

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
I have a background in architecture and have led the design of a wide range of projects, from product design to master planning. I’ve always been passionate about design at all scales because it allows for self-expression and unleashes the imagination. For me, design is a practice that encourages exploring new perspectives and stepping beyond the constraints of conventional reality—before reconnecting with it through a critical and imaginative lens, ultimately reflecting a reality uniquely interpreted through one’s own vision.________________________________________
Can you tell us more about your company / design studio?
Recently, I have been concentrating on advancing my personal jewelry design projects, with concepts currently in development and scheduled for completion in the near future. These projects are interconnected in various ways. Generally, my design approach focuses on experimental work that challenges conventional norms and avoids repetition. Such projects require extensive trial and error to uncover their full potential and possibilities, opening new creative pathways. I appreciate the dynamic, reciprocal nature of the process—sometimes you navigate the project, and sometimes the project navigates you. I try not to fix parameters when facing unpredictability, instead exploring their possibilities.________________________________________
What is "design" for you?
For me, design represents the intersection of imagination, fiction, and reality. It is a deliberate and transformative process that integrates interconnected layers—including technique, concept, intuition, and experimentation. Design fosters a dialogue between existing conditions and potential possibilities, critically questioning established norms and providing a framework through which reality can be reinterpreted. Moreover, it reflects the prevailing context of its era, influenced by factors such as technological advancement and shaped by the designer’s unique approach.________________________________________
What kinds of works do you like designing most?
To me, design transcends scale; it’s about exploration and innovation. I’m particularly drawn to experimental projects that challenge conventional norms and open new creative pathways. Whether working on jewelry, furniture, or architectural projects, I focus on developing strong concepts and clear visions. I enjoy navigating unpredictability and uncovering hidden potentials through trial and error. The most rewarding designs are those that offer fresh perspectives and reflect a unique interpretation of reality shaped by imagination and critical thinking.
What is your most favorite design, could you please tell more about it?
My favorite designs are those that emerge from interconnected processes rather than isolated efforts. I’m passionate about the seamless integration of technique, design, and the body, where each factor informs and enhances the others. I thrive on challenges that push beyond historical conventions, redefining concepts through contemporary technology. One project that stands out for me is my latest work, which uses the body as its context. This piece resonates deeply with my architectural background, offering a unique opportunity to explore the dynamic relationship between technique, design, and the body in a meaningful and innovative way.________________________________________
What was the first thing you designed for a company?
The first design I created was a 3D-printed resin jewelry ring. My objective was to explore emerging technologies, innovative materials, and geometric forms, while maintaining a contemporary aesthetic.
What is your favorite material / platform / technology?
It really depends on the project, but I’m particularly drawn to technologies that offer precision, flexibility, and support experimentation. I’ve been exploring various advanced 3D printing methods and innovative materials that enable complex forms and refined surface quality. Alongside these, I often integrate techniques like laser cutting and parametric modeling, which foster an iterative and exploratory design process. My focus is on uncovering new possibilities through materials and methods, rather than adhering to fixed outcomes.
When do you feel the most creative?
I feel the most creative when I intentionally set up the atmosphere of my workspace. This includes playing music, surrounding myself with greenery and fresh flowers, and filling the space with a pleasant scent. For deep focus, I often listen to classical music, and when I need more energy or excitement, I choose rock or more dynamic classical pieces. Sometimes, I prefer to work in spaces surrounded by gardens or water features, or even in natural settings where I can feel more connected to nature. I also find that I feel especially creative after physical activity or sports, as it helps clear my mind and boost my energy.
Which aspects of a design do you focus more during designing?
I focus on how various factors and layers are interconnected, and how they work together as a cohesive whole. I don’t see design solely as problem-solving; for me, it’s also about defining a vision and exploring new possibilities—directions and outcomes that may not be visible through conventional approaches.
What kind of emotions do you feel when you design?
When I design, I feel alive, free, and liberated. It gives me the space to imagine whatever I want and to explore new worlds and opportunities without limitation. It’s also a powerful form of self-expression—that’s why I love design.
What kind of emotions do you feel when your designs are realized?
It’s one of the most exciting and fulfilling sensations to see my creation come to life. Each design feels like my own child, and I experience a deep sense of excitement and pride for it. It’s a profoundly personal experience that is difficult to fully capture in words.
What makes a design successful?
I believe that having a clear vision and a main concept that guides all design decisions is essential for a successful design. It’s important to note that design is not just about solving problems or meeting needs; it’s about redefining, reimagining, and recreating—continually exploring new possibilities to create something meaningful and visionary, seen through your own creative filter.
When judging a design as good or bad, which aspects do you consider first?
When it comes to judging a design, the vision and main concept, along with the design process, are the most important factors to me. A strong vision provides clear direction, and the main concept ensures the design carries meaningful purpose. The design process demonstrates how thoughtfully the idea has been developed and refined. Together, these elements determine whether a design achieves success and innovation.
From your point of view, what are the responsibilities of a designer for society and environment?
Design isn’t just about solving problems—it’s about breaking boundaries, creating fresh opportunities, and delivering experiences no one has seen before. That’s the real difference between designers and builders: designers imagine beyond needs and bring bold new ideas to life.” — Great for written answers or formal interviews. It’s concise and polished.
How do you think the "design field" is evolving? What is the future of design?
Design is constantly evolving with technology and cultural shifts. The future will see closer integration with AI, robotics, and augmented reality—tools that enhance prototyping, fabrication, and immersive visualization. Ultimately, design’s future depends on the collaboration between human creativity and technological innovation to create meaningful solutions.
When was your last exhibition and where was it? And when do you want to hold your next exhibition?
Currently, I am focused on developing new and exciting projects. I’m open to opportunities for future exhibitions and look forward to sharing my work. One of my pieces will soon be featured in the MOOD – Museum of Outstanding Design Exhibition as a winner.
Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?
My sources of inspiration vary depending on the project. I actively observe my surroundings, drawing inspiration from nature and a variety of fields beyond design. My background in architecture, along with exploring material properties, craftsmanship techniques, and innovative technologies, all play a crucial role in shaping my ideas.
How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
I think design isn’t about following a fixed style — it starts with a vision, a concept, and grows through the process. It’s about staying sharp, staying open. I observe, adjust, decide what to highlight, what to strip away, and when to change course. I welcome trial and error, and I don’t cling to a single idea. That freedom — to observe, respond, and refine — is what keeps the work alive: thoughtful, flexible, and pure.
Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?
country affects your designs? What are the pros and cons during designing as a result of living in your country? I live in Iran. While my cultural background is rich, I find that my design work is more shaped by contemporary ideas than by local heritage directly. Living here brings both inspiration and obstacles. One of the main challenges is limited access to advanced technology and a shortage of specialists willing to move beyond routine practices. This doesn’t stop the work — but it definitely makes it more challenging. You can’t always do exactly what you envision, and you often have to find creative workarounds. It takes more patience, independence, and persistence to bring ideas to life — especially when trying to work on unconventional designs.
How do you work with companies?
I work with companies by leading a wide range of projects, from product and furniture design to master planning and architecture. I collaborate closely with different teams, balancing creative vision with practical needs.
What are your suggestions to companies for working with a designer? How can companies select a good designer?
Choosing a designer isn’t just about creativity or ambition—it’s about knowing when to bend the rules. The best designers bring bold ideas and the flexibility to translate a company’s vision into reality.
Can you talk a little about your design process?
As I mentioned earlier when asked about style, design isn’t a fixed look—it’s a process. It is shaped by exploring different alternatives, building prototypes, and embracing experimentation and trial and error. It’s not a linear path; it moves forward and back, shifts direction, and evolves over time. I stay receptive to unexpected possibilities, constantly observing what works, what stands out, what should be stripped away, and when a new direction is needed. Through this process, the core concept becomes clearer and begins to guide every decision. That openness—to observe, respond, and refine—is what keeps the work focused, dynamic, and inspiring.
Can you describe a day in your life?
I always make a point to start my day with a cup of coffee. Sometimes, if I’m in the mood, I begin with light exercise, a walk, or even hiking—physical activity helps me feel more energized and mentally clear. Once I start working, I choose music based on the stage of the design process: classical when I need deep focus, or rock and more dynamic classical pieces when I need creative energy. At the end of the day, I set aside time to recharge and wind down, often through exercise and by listening to podcasts or watching YouTube.
Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?
I believe all designers should stay receptive and not treat norms or trends as fixed rules. Design is not just about meeting needs—it goes beyond that and is rarely a straightforward path. Embracing experimentation and trial and error is essential to the creative process.
From your perspective, what would you say are some positives and negatives of being a designer?
Being a designer offers a unique chance to express yourself through your work and let your imagination run wild. However, it can also lead to perfectionism, where you constantly want to improve your work. Balancing all important factors can be tough at times, and managing external pressures—like tight deadlines, limited budgets, available technology, and client demands—adds to the challenge. But overall, the advantages far outweigh the disadvantages.
What is your "golden rule" in design?
Design is the meeting point of reality and imagination, thriving on the freedom to break rules and redefine them.
What skills are most important for a designer?
From software proficiency and knowledge of craftsmanship techniques and methods, to staying up-to-date with the latest technologies and applying critical design thinking—these are key skills for any designer, along with staying curious about the world around them."
Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?
I use software like Rhino and Grasshopper, along with fabrication technologies such as laser cutters and 3D printers. My toolbox also includes sketching, physical prototyping, and a range of material references. I often draw inspiration from my architectural background, natural geometry, contemporary design discourse, and various fields of science that offer new perspectives.
Designing can sometimes be a really time consuming task, how do you manage your time?
Yes, it’s important to know when to stop. A design is never truly finished—it can always be improved. As designers, we often fall into the trap of perfectionism, endlessly refining our work. Setting clear deadlines helps me stay focused, make decisions, and move forward.
How long does it take to design an object from beginning to end?
It really depends on the design—how experimental it is and how many prototypes are involved. I personally enjoy projects that are more challenging and embrace trial and error, as they often reveal unpredictable insights. Naturally, these projects tend to take longer than usual.
What was your most important job experience?
One of my most meaningful experiences was witnessing the moment when a concept turns into a physical presence.
What type of design work do you enjoy the most and why?
I enjoy design that involves experimentation and grows through trial and error, offering more space for exploration.
What are your future plans? What is next for you?
I am currently expanding my recent collection, further exploring its direction and potential. At the same time, I am pursuing collaboration opportunities that can enhance the creative process, technical execution, and facilitate the effective use of the latest technology.
Do you work as a team, or do you develop your designs yourself?
I generally lead the design development independently, collaborating closely with specialists for technical execution—such as 3D printing and laser cutting—to ensure precision and quality.
Do you have any works-in-progress being designed that you would like to talk about?
Yes, I’m currently developing the Kerf Collection, an ongoing project of body jewelry that explores the body as a context, inspired by my background in architecture. It integrates experimental and technical aspects, treating design, technique, material properties, and craftsmanship as a unified process.

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