Qoros 7 سپورټي کارونې موټر (سپورټ یوټیلیټي وسیله) by Fengyou Gong is a highly esteemed winner of the very prestigious 2021 د سرو زرو A' Design Award جایزه in د موټرو او ځمکنیو ګاډو ډیزاین Competition Category.
سره زرموټر· 2021
Qoros 7 سپورټي کارونې موټر (سپورټ یوټیلیټي وسیله)
by Fengyou Gong
Client: Baoneng Chuangku Automobile Design Co., Ltd.
د سرو زرو A' Design Award جایزه Winner in موټر Category
- 70,446
- Verified Award Winner
- Verify Award Status for #119783
The Design
About Qoros 7 سپورټي کارونې موټر (سپورټ یوټیلیټي وسیله)
کوروس ۷ (Qoros 7) یو سپورټي کارونې موټر دی چې د کیوبیک ښکلا (Qubic Aesthetics) د ډیزاین ژبې پر بنسټ جوړ شوی دی. مربع ډوله بڼې د موټر په مخکنۍ برخه، شاته برخه او دننه چاپیریال کې کارول شوي دي، چې موټر ته پراخه او د پېژندلو وړ څېره ورکوي. د بدن جوړښت له خورا لوړ مقاومت لرونکي فولادو او سپک المونیم څخه کار اخلي ترڅو د سپرلیو او پلي وګړو خوندیتوب ملاتړ کړي. دننه چاپیریال د T بڼې طرحه تعقیبوي چې دوه ډیجیټل سکرینونه او یو دننه جوړ شوی غږیز مرستیال لري. څوکۍ ارګونومیک او د تنظیم وړ دي، او د سامان لویه خونه د کورنۍ سفر د بارولو اړتیاوې پوره کوي.
The Recognition
About the د سرو زرو A' Design Award جایزه
Qoros 7 سپورټي کارونې موټر (سپورټ یوټیلیټي وسیله) د سرو زرو A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې لومړي درجې، ځانګړو او غوره ډیزاینونو ته ورکول کېږي. د سرو زرو ګټونکي ډېر نوښتګر، لید لرونکي او ځلانده جوړښتونه دي چې د خپلو ډیزاینرانو نبوغ، حکمت او مهارت منعکس کوي. له Qoros 7 سپورټي کارونې موټر (سپورټ یوټیلیټي وسیله) څخه تمه کېږي چې یو ډېر ستایل شوی، رجحان جوړوونکی او یادګاري اختراع وي چې بې ساري ارزښت وړاندې کوي. دا د سرو زرو A' Design Award جایزې ګټونکی ډیزاین یو حیرانوونکی، محترم پروژه ده چې ډېره ګټه رسوي او د هنر، ساینس، ډیزاین او ټیکنالوژۍ حدود مخکې وړي. Qoros 7 سپورټي کارونې موټر (سپورټ یوټیلیټي وسیله) د هیلې شدید احساسات پیدا کوي، لېوالتیا راپاروي، خلاقیت هڅوي او موږ ځانته ملګري کوي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Qoros 7 marks a successful attempt to apply Qubic Aesthetics, a new family design language of Qoros brand, to SUV models. It features a synergistic application of iconic square design on the car appearance, moving shape, highly intelligent vehicle system, ergonomic seats and practical riding and loading space.
- Dimensions & Packaging
- Width 4679mm x Depth 1897mm x Height 1679mm,
Wheelbase 2720mm - Tags
- Qubic Aesthetics, Ancient Greek Architecture, Khoros, SUV Model, Vehicle System
- Production Technology
- Featuring an extensive use of ultra-high strength steel and lightweight aluminum for its body structure, Qoros 7 ensures the safety of passengers and pedestrians. The interior is made of a wide range of eco-friendly fabrics, soft leathers and composites, and the panel adopts laser leather texture technology, bringing a three-dimensional texture that feels great to the touch. Many of its details, such as the suspension side window switch using black piano paint process, are exquisite and elegant.
- Design Challenge
- Creating an innovative design language that is globally recognizable and perfectly applied to new products requires a combination of the latest technology and high-end manufacturing processes to bring a pleasant experience for drivers and passengers. As automobiles are inherently complex industrial products, it takes a great deal of effort to gradually transform the concept into a realizable product.
- Research
- Qubic Aesthetics is based on the classical Chinese philosophy of spherical heaven and flat Earth, with its core design idea of bounded shape but boundless mind. The pronunciation of the brand name Qoros sounds similar to the Greek word Khoros (meaning harmony), and its concept also mirrors the characteristics of ancient Greek architecture, which expresses the same idea: the pursuit of beauty is not limited by the bounded world.
- Inspiration
- Inspired by classical Chinese philosophy and ancient Greek architecture, the new design language Qubic Aesthetics brings a wide square visual effect on the car front and rear, and a full and smooth shape that draws inspiration from The Wave of Utah. Qoros 7 builds the highly recognizable brand image with its distinctive aesthetic character conveyed by its ubiquitous square symbols.
- Project Duration
- The project commenced in Shanghai in April 2018, and was completed in Shanghai in June 2020. It was officially launched online in August 2020, and presented at the Beijing Automotive Exhibition in September 2020.
- Operation Flow
- The Qoros 7 interior features an innovative T-shaped layout that provides a convenient digital experience through its 2 digital screens of 12.3-inch behind the steering wheel and 14.6-inch on the center channel along with the built-in voice assistant Mr.Q. The wraparound shoulder seats are ergonomic and multi-functionally adjustable, able to accommodate passengers of different sizes. Also, its large-capacity baggage compartment can meet the loading needs of family travel.
- Team Members
- Design Director:Fengyou Gong
Designer：Zheming Liu
Wei Wu
Tao Jiang
Mingjiang Zhu
Shaohua Liu
Yan Ding
Mengyao Li
Yan Chen
Jiaji Liu
Yang Pan
Yang Cai
Zixuan Zhang
Kun Qin
Junlin Huang
Hao Peng
Dingying Li
Design Management:Zhichuan Qiu
Zhiwen Jie
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
