RE MAX Daelim بروشر کټ by Sang Ryu is a highly esteemed winner of the very prestigious 2024 د برونز A' Design Award جایزه in د چاپي او خپرشوو رسنیو ډیزاین Competition Category.
برونزچاپ· 2024
RE MAX Daelim بروشر کټ
by Sang Ryu
Client: RE/MAX Daelim
د برونز A' Design Award جایزه Winner in چاپ Category
Verified Award Winner
Verify Award Status for #155961The Design
About RE MAX Daelim بروشر کټ
دا بروشر کټ د RE MAX Daelim لپاره ډیزاین شوی، چې په سویلي کوریا کې د نړیوال املاکو فرنچائز، Real Estate Maximums (RE MAX)، نوی فرنچائزی دی. دا د کوریایي او انګلیسي په دوو ژبو نسخې او یو فایل فولډر لري چې د احتمالي پیرودونکو لپاره د املاکو پلورونکو پلور فعالیتونو ته وده ورکوي. د املاکو پلورونکو سره د همکارۍ څخه الهام اخیستل شوی، ډیزاینر د فرنچائزي محصولاتو لپاره د برانډ اړیکې اداره کړې ترڅو د دوی خدمات او فعالیت بازار ته وړاندې کړي. بروشر معلوماتي مینځپانګه وړاندې کوي، پداسې حال کې چې فایل فولډر د پیرودونکي مشورې اسانتیا لپاره د پلور اسناد ځای په ځای کوي.
The Recognition
About the د برونز A' Design Award جایزه
RE MAX Daelim بروشر کټ د برونز A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې غوره ډیزاینونو ته ورکول کېږي چې په خلاقیت، هوښیارۍ او زیرکتیا ځانګړي دي. د برونز ګټونکي ډېر ماهر او په حیرانوونکي ډول خلاقي آثار دي چې د خپلو ډیزاینرانو پراخ تجربه، تخیل او چارواکتیا تاییدوي. له RE MAX Daelim بروشر کټ څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران شی وي چې په پام وړ ډول مسلکي او نوښتګر دی. دا د برونز A' Design Award جایزې ګټونکی ډیزاین په هنر، ساینس، ډیزاین او ټیکنالوژۍ کې غوره کړنلارې یو ځای کوي او د جزیاتو ته د پاملرنې له امله غوره دی. RE MAX Daelim بروشر کټ اړتیاوې په ښکلي ډول پوره کوي، هیلو ته رسېږي، احساسات ځانته ملګري کوي او لیوالتیا راپاروي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The designer and the realtors applied their expertise and experience in co-creating the collateral brief and deliverables. The bilingual editions are published to reach clients of all socioeconomic, geographic, and national backgrounds. The branded brochure and file folder promote the franchise as a powerhouse brand and the franchisee as a trusted operator. The brochure kit is designed to be all-inclusive, especially in empowering the realtors to perform a wider range of sales tasks.
- Dimensions & Packaging
- 210 x 297 mm
- Tags
- RE/MAX Daelim, Brochure, Co-Design, Sang Ryu
- Production Technology
- The designer executed the brochure kit to communicate the franchise brand image and the franchisee service. The cover features the cityscape of Yeouido in Seoul, where the franchisee is headquartered, as a design motif. The spreads feature the slogans, reference map, graphic figures, alphabetically indexed tables, and brandmark elements as navigable section signposts. The brochure is saddle-stitched, finished with spot coating on its cover illustrations, and printed on A4-sized paper, along with the file folder.
- Design Challenge
- What real estate sales collateral is essential to the realtors' sales activities? How can the designs represent the realtors as deserving professionals? Where are the opportunities for co-design to make practical and meaningful impacts?
- Research
- The brochure kit is designed for RE/MAX Daelim, a new franchisee of the international real estate franchise, Real Estate Maximums (RE/MAX), in South Korea. It includes bilingual editions in Korean and English and a file folder for promoting the realtors' sales activities to prospective clients. Inspired by collaboration with the realtors, the designer managed the brand communications for the franchisee products to market their services and performance. The brochure features informative content, while the file folder accommodates sales documentation to facilitate client consultation.
- Inspiration
- RE/MAX Daelim briefed on the collateral to be used in their realtors' sales activities. It is a tool for them to build client relationships leading to increased commissions. As a result, the designer co-created their first brochure kit with about 20 realtors who participated. For the brochure, participants contributed original text and photos to publish translated editions. For the file folder, they expressed its need to carry up-to-date listings and contracts for client consultation.
- Project Duration
- RE/MAX Daelim launched the brochure kit in South Korea in July 2023. The designer and the realtors participated in its co-creation from March to June 2023.
- Operation Flow
- The brochure kit is primarily used by the realtors for client consultations. With the brochure and file folder designs, they can locate information about their work, track records, and even research for sales purposes. The English edition is used to consult with clients and businesses at home and overseas. These opportunities come from the franchisee networks and client relations to utilize a translated edition as well as a PDF file.
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
