Seotun Saram د موبایل غوښتنلیک انٹرفیس by Donggyun Kang is a highly esteemed winner of the very prestigious 2020 د اوسپنې A' Design Award جایزه in د ګرځنده ټکنالوژۍ، اپلیکیشنونو او سافټویر ډیزاین Competition Category.
اوسپنهګرځنده· 2020
Seotun Saram د موبایل غوښتنلیک انٹرفیس
Client: Seotun Saram
د اوسپنې A' Design Award جایزه Winner in ګرځنده Category
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The Design
About Seotun Saram د موبایل غوښتنلیک انٹرفیس
سیوتون سارام یو د موبایل غوښتنلیک انٹرفیس دی چې هغه کسان چې د رواني مشورې غوښتونکي وي، له وړ او مسلکي مشورتي متخصصینو سره نښلوي. دا نوم هغه چا ته اشاره کوي چې لا تر اوسه ماهر نه دی، او دا خدمت پدې اند ولاړ دی چې هرڅوک په پیل کې ناوړه او ناماهرانه پیل کوي. یو مسال کیسه د مشورې پروسه په ساده ډول هغو کاروونکو ته تشریح کوي چې د مشورې سره نا آشنا وي. په کیسه کې دوه کرکترونه راڅرګندیږي: سیوتون، یو سرګردانه مشورتی غوښتونکی، او ګوبوکي، یو ورو خو باوري مشورتي متخصص. ګرم د کاغذ بافتونه، د شپې د آسمان نیلي رنګونه او په لاس رسم شوي انځورونه د بصري هویت جوړونکي دي.
The Recognition
About the د اوسپنې A' Design Award جایزه
Seotun Saram د موبایل غوښتنلیک انٹرفیس د اوسپنې A' Design Award جایزې ګټونکی دی، یوه ویاړلې پېژندنه چې ښو ډیزاینونو ته ورکول کېږي چې هغه مسلکي او صنعتي اړتیاوې پوره کوي چې له ښه ډیزاین شویو جوړښتونو څخه تمه کېږي. د اوسپنې ګټونکي د خپلو جوړوونکو لویه مهارت، لوړه تخصص، کارپوهانه پوهه او خلاقي وړتیا ښيي. له Seotun Saram د موبایل غوښتنلیک انٹرفیس څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران جوړښت وي چې عملي او نوښتګر دی. دا د اوسپنې A' Design Award جایزې ګټونکی ډیزاین د صنعت غوره کړنلارې یو ځای کوي او وړ تخنیکي ځانګړتیاوې لري چې له پوهې او استعداد سره تړلي دي. Seotun Saram د موبایل غوښتنلیک انٹرفیس د خپل دقت له امله درناوی کېږي او د ژوند د کیفیت داسې ښه والی وړاندې کولو لپاره ډیزاین شوی چې نړۍ یو ښه ځای ګرځولو کې مرسته کوي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- 'Seotun-saram' means someone who is not skilled and used to, and our slogan means 'Everyone starts clumsily.' They made a fairy tale that expresses the process of counseling metaphorically for people who are not used to counseling. This fairy tale will be given to people who use this service.
- Dimensions & Packaging
- This psych consultancy service bring a message of hope and consolation to those in need with the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons.
- Tags
- SeotunSaram, CI, BI, Corporate Identity, Brand Identity
- Production Technology
- They wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
- Design Challenge
- This is to keep the negative and difficult image of psychological counseling friendly and warm. And to provide accurate psych consultancy information.
- Research
- There are two weaknesses in Korea's psychological counseling infrastructure. One is that anyone who doesn't have the right to run a counseling center, and the other is that the public has a negative perception of counseling. Although many people complain of psychological pain, policy is still incomplete and awareness is low. They wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
- Inspiration
- Seotun-saram is a service that connects a counselee with a professional counselor. In Korea, there is no right regulation on psychological counseling, so bad people can open counseling centers with certifications which are easy to obtain. With these problems persisted, people suffered from them, and perception of counseling became bad. They wanted people to get good counseling service through this and hoped their life to be warmer.
- Project Duration
- The project started in April 2017 and finished in August 2018 in Republic of Korea.
- Operation Flow
- They wanted to enable clients to get skilled counseling in a safer setting.They tried to convey warmth and give the right direction for counseling. There are two characters in Seotunsaram. 'Seotun' is a counsellee who lost and wandering. 'Gobukki' is a slow but reliable counselor who accompanies him to the end. In addition, the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons make up our service. This is simple, but valuable work.
- Team Members
- Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim
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