Nine Begonia Centro de Recepção by Yimu Design

Nine Begonia Centro de Recepção by Yimu Design is a highly esteemed winner of the very prestigious 2021 A' Design Award de Prata in Design de Espaços Interiores e Exposições Competition Category.

PrataInterior· 2021

Nine Begonia Centro de Recepção

by Yimu Design

Client: Yimu Design

A' Design Award de Prata Winner in Interior Category

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Verified Award Winner

Verify Award Status for #107727

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The Design

About Nine Begonia Centro de Recepção

Nine Begonia é um centro de recepção de 1350 metros quadrados localizado em Jiujiang, na província de Jiangxi, China. O interior foi concebido como um museu de sementes, onde as crianças podem explorar a natureza ao lado dos adultos. Um balcão em forma de fita dourada conduz os visitantes até o hall de recepção. A área de exposição das maquetes do empreendimento possui um teto em arco revestido por uma ampla membrana luminosa que simula a luz natural. Um bar de café branco, revestido com pastilhas de mosaico, constitui o foco visual da área de negociação. Tons de madeira, granilite cinza e tinta artística reforçam a temática natural.

The Recognition

About the A' Design Award de Prata

Nine Begonia Centro de Recepção conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que Nine Begonia Centro de Recepção seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Nine Begonia Centro de Recepção é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Walking into the reception hall, people are attracted by the golden-ribbon-shaped reception counter, whose shape guides visitors to be immersed in the space. The property model display area has an arc-shaped ceiling clad in large areas of lighting membrane to create a natural lighting environment. The negotiation area has a visual focus, a giant white coffee bar, which is wholly paved with BISAZZA mosaic, looking like a soft cloud to decorate the "museum".
Dimensions & Packaging: Type: Reception Center Space
Area: 1350 sqm
Tags: YIMU, RONSHINE, sales center, innocence, exhibition hall, immersive experience
Production Technology: All materials used in the project take children into account so that environmental and healthy ones are the best choice. The overall wall uses wood color to emphasize a sense of nature. Large areas of gray terrazzo show the integrity and a sense of block of the flooring. Art paint not only expresses the environmental theme but also deepens the level of visual effects.
Design Challenge: The biggest challenge lies in the creation of artificial natural light. The lighting design fully considers the relationship among light, people, space, material and color, and adopts ways of simulating natural light so as to make up for the lack of natural light, bringing more comfortable user experiences.
Research: Different from common sales center, the project focuses on natural and innovative elements to interpret the innocent beauty and create immersive experience, not just serving as a simple exhibition hall. It's a space that embraces children and adults at the same time.
Inspiration: The project is sited at the best school district of Jiujiang, Jiangxi Province. So the designers conceived it as a "seed museum", where children can embrace nature and discover the fun of life. It serves as not only an open commercial space for adults but also a playground respecting children.
Project Duration: 2019.09-2020-02
Jiangxi Province, China
Operation Flow: Mexican architect Ricardo Legorreta once said, "modern architects want too much clarity in a building. They miss the pleasures of mystery and intrigue." Different from common sales center, the project focuses on natural and innovative elements to interpret the innocent beauty and create immersive experience, not just serving as a simple exhibition hall. The fusion of innocence and modern art endows the space with more imagination.
Team Members: Chief designer of Interior design: Jan Yan
Designer of Interior design: Jun Yu
Chief designer of Decoration design: Jalynn
Designer of Decoration design: Yan Wu
Image Credits: Guangzhou Daze Photography Co., Ltd.