New Century Magic Design de Interiores de Hotel by Xiang Li

New Century Magic Design de Interiores de Hotel by Xiang Li is a highly esteemed winner of the very prestigious 2021 A' Design Award de Prata in Design de Espaços Interiores e Exposições Competition Category.

PrataInterior· 2021

New Century Magic Design de Interiores de Hotel

by Xiang Li

Client: X+Living

A' Design Award de Prata Winner in Interior Category

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Verified Award Winner
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The Design

About New Century Magic Design de Interiores de Hotel

New Century Magic é um projeto de design de interiores de hotel voltado para famílias, em Zhejiang, na China. O projeto abrange 9.000 metros quadrados e foi concluído em junho de 2019. O lobby e os corredores empregam cores vibrantes e formas lúdicas inspiradas em uma brincadeira com tubos comum entre as crianças chinesas. Um dispositivo tubular com aberturas em diferentes alturas convida adultos e crianças a participar, além de ocultar a fiação. As crianças alcançam os andares superiores por meio de casas na árvore e escorregadores, enquanto os adultos utilizam os elevadores. Os quartos mantêm-se serenos e simples, de modo que o hotel também atende a viajantes a negócios.

The Recognition

About the A' Design Award de Prata

New Century Magic Design de Interiores de Hotel conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que New Century Magic Design de Interiores de Hotel seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. New Century Magic Design de Interiores de Hotel é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design of the whole project has a distinct differentiation from the lobby to the corridor to the rooms. The public area is interesting with rich designs, the color is light and lively. The room pays more attention to create a quiet rest atmosphere.
Dimensions & Packaging: The Project area is 9000 sqm
Tags: Li Xiang, hotel, interior design, xliving, China
Production Technology: We use a simple game that contains the common memories of adults and children to connect parent-child interactions. At the same time, the tubular shaped device can conceal some cables, making the lobby look neat and tidy.
Design Challenge: The challenge is that although the project itself is a parent-child theme hotel, it occasionally welcomes business people during the off-season. Therefore, the space needs to meet the needs and experience of these two different groups. Therefore, we did not bother about the hard decoration part in the guest room, but adopted an overall clean, fresh and warm design style. Just decorate the space with some childlike and colorful furniture, so that simply moving the furniture can shape the space into a space suitable for business people.
Research: The design of parent-child theme hotels often pays too much attention to the entertainment facilities in the guest room, but not the public area. We hope to promote a concept that allows public area to carry more social attributes and entertainment, while the guest rooms are not so noisy, and suitable for rest. In addition, according to the needs of hotel owner, we also considered the differentiated needs of different groups of people, and tried to find a balance to meet their needs.
Inspiration: Inspired by the loudspeaker game that Chinese kids usually play, we've created an interesting hotel lobby with a simple concept. We hope that the public area of the hotel will be entertaining and meet the needs of both adults and kids, so that more parents and children can have intimate interaction here.
Project Duration: The project finished in June 2019 in Zhejiang,China.
Operation Flow: The tubular device has different openings at different heights, allowing people of different ages to participate. Taking into account the characteristics of different groups of people, we have set up different travel lines for adults and children. Parents can go upstairs through elevators, and children can go up and down through small tree houses and big slides. This satisfies their inherently active nature.
Team Members: Lead DESIGNER: Li Xiang
Project Director: Ren Lijiao
Project Director: Wu Feng
Image Credits: Image#1: Photographer Shao Feng, New Century Magic Hotel, 2019.
Image#2: Photographer Shao Feng, New Century Magic Hotel, 2019.
Image#3: Photographer Shao Feng, New Century Magic Hotel, 2019.
Image#4: Photographer Shao Feng, New Century Magic Hotel, 2019.
Image#5: Photographer Shao Feng, New Century Magic Hotel, 2019.