Diplomatic Relations Design de Logotipo by Salvita Bingelyte

Diplomatic Relations Design de Logotipo by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2021 A' Design Award de Prata in Design Gráfico, Ilustração e Comunicação Visual Competition Category.

PrataGráfico· 2021

Diplomatic Relations Design de Logotipo

by Salvita Bingelyte

Client: Salvita Design

A' Design Award de Prata Winner in Gráfico Category

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Verified Award Winner

Verify Award Status for #122310

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Colors

The Design

About Diplomatic Relations Design de Logotipo

Relações Diplomáticas é um logotipo criado para a Embaixada da Alemanha em Vilnius. O design simboliza os laços entre a Lituânia e a Alemanha. Inspirados nas bandeiras nacionais tricolores, três traços em forma de "visto" foram desenhados para cada país, nas cores de sua respectiva bandeira. Os traços seguem como dois lados paralelos, como trilhos de trem que se afastam e depois voltam a se unir. Os traços vermelhos combinam-se para representar a amizade e a união. O símbolo colorido é aplicado sobre um fundo branco e pode ser utilizado em papelaria, publicidade exterior e brindes corporativos. A repetição do símbolo em linha forma um padrão gráfico.

The Recognition

About the A' Design Award de Prata

Diplomatic Relations Design de Logotipo conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que Diplomatic Relations Design de Logotipo seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Diplomatic Relations Design de Logotipo é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The logo was created for the German Embassy in Vilnius to symbolize diplomatic relations between Lithuania and Germany. Inspired by tricolor national flags, three check marks were created for each country using the colors of their flags. The marks represent two parallel sides, like train tracks heading in opposite directions, but coming back together again and being connected. The red check marks are combined, representing friendship and unity between the two countries.
Dimensions & Packaging: To enhance the visibility of the logo and keep original colors, it was decided to use a colored symbol on a white background.
Tags: Logo, symbol, visual identity, branding, corporate identity, graphic design, Salvita Bingelyte, Salvita Design, Lithuania, Germany
Production Technology: The symbol of Lithuanian German cooperation is easily applied to stationery, outdoor advertising and corporate gifts. Combining more symbols in one line creates a pattern that can be used in many places.
Design Challenge: After drawing numerous symbols, it finally came to a modern and memorable logo design which will be used by the German Embassy in Lithuania for its external communication, events and promotional goods.
Research: A national flag is the most easily recognizable country symbol, so while searching for similarities between the two countries, the same patterns stood out in their flags and it was decided to find symbols that could seamlessly utilize these patterns, hence the check marks became a logical design solution.
Inspiration: Lithuania and Germany are connected by a long, rich history. Bilateral relations between the two states existed from 1918 and again since 1991 when Lithuania regained its independence just a few months after the reunification of Germany and diplomatic relations were restored.
Project Duration: Started in January 2021 and finished February 2021 in Vilnius, Lithuania.
Operation Flow: The symbol highlights the relationship between the two countries by visually uniting the colors of their flags. The logo reflects the moment when two countries diplomatically unite, moving forward together into the future. The colorful marks provide a dynamic symbol, expressing the multifaceted relationship between Lithuania and Germany.
Image Credits: Erin Hope Stevens (Copywriter)