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Qujiang Light Rail Design de Logotipo by Huang Yong

Qujiang Light Rail Design de Logotipo by Huang Yong is a highly esteemed winner of the very prestigious 2024 A' Design Award de Bronze in Design Gráfico, Ilustração e Comunicação Visual Competition Category.


BronzeGráfico· 2024

Qujiang Light Rail Design de Logotipo

by Huang Yong

Client: Broaden

A' Design Award de Bronze Winner in Gráfico Category

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The Design

About Qujiang Light Rail Design de Logotipo

O Qujiang Light Rail é um design de logotipo criado para uma linha de metrô leve em Xi'an, na China. O logotipo utiliza cinco cores e linhas simples para compor a imagem de um veículo de metrô leve. As cores fazem referência à diversidade cultural da região de Qujiang. A composição sugere movimento e comunica com clareza a função de transporte da linha. O design conecta o metrô leve à história de Xi'an. O resultado é um símbolo de identidade visual que apresenta Qujiang aos visitantes e oferece à cidade um novo emblema.

The Recognition

About the A' Design Award de Bronze

Qujiang Light Rail Design de Logotipo conquistou o A' Design Award de Bronze, um reconhecimento altamente prestigiado atribuído a designs notáveis que se distinguem pela criatividade, engenho e perspicácia. Os vencedores do Bronze são artefactos amplamente habilidosos e surpreendentemente criativos que comprovam a vasta experiência, imaginação e capacidade de iniciativa dos seus designers. Espera-se que Qujiang Light Rail Design de Logotipo seja um objeto muito considerado, admirado e estimado, notavelmente profissional e inovador. Este design vencedor do A' Design Award de Bronze incorpora as melhores práticas em arte, ciência, design e tecnologia e é excelente pela sua atenção ao detalhe. Qujiang Light Rail Design de Logotipo satisfaz esplendidamente necessidades, toca desejos, encanta sentimentos e desperta curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The logo design of Qujiang Light Rail is simple and meaningful. The logo uses five colors to form the image of the light rail vehicle, implying the rich and colorful Qujiang culture. This design not only reflects the transportation function of the light rail, but also displays the cultural charm of Qujiang, adding a new city card to Xi'an and allowing the world to experience the excitement of Qujiang through the light rail window.
Tags
Qujiang Light Rail
Design Challenge
The logo design of Qujiang Light Rail took more than a year of in-depth research and careful polishing from project establishment to project bidding and final bidding. Every detail embodies the designer's ingenuity, and finally presents a logo that embodies the characteristics of the light rail. It also highlights the essence of Qujiang culture and adds a unique visual identity symbol to Qujiang Light Rail.
Research
In general, this logo design not only reflects the transportation function of Qujiang Light Rail, but also demonstrates its cultural value. In a unique and creative way, it closely connects the Qujiang Light Rail to the historical and cultural city of Xi'an, injecting new vitality and hope into the city's future development.
Inspiration
The light rail vehicles in the logo, with the clever use of colors and lines, show a sense of movement and vitality, as if they are carrying passengers through time and space, taking a glance at the history and culture of Qujiang for thousands of years. It is not only a transportation line, but also a window showing the charm of Qujiang to the world.
Project Duration
Xi'an, China
Team Members
Huang Yong

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