Henry Moore Exhibition Identidade Visual by Yuxin Feng is a highly esteemed winner of the very prestigious 2025 A' Design Award de Prata in Design Gráfico, Ilustração e Comunicação Visual Competition Category.
PrataGráfico· 2025
Henry Moore Exhibition Identidade Visual
by Yuxin Feng
Client: Feng Yuxin Design
A' Design Award de Prata Winner in Gráfico Category
Verified Award Winner
Verify Award Status for #161057The Design
About Henry Moore Exhibition Identidade Visual
O design visual para a exposição de Henry Moore apresenta uma abordagem abrangente, apresentando materiais tradicionais como cartazes e bilhetes. Além disso, uma coleção única de produtos culturais e criativos foi desenvolvida exclusivamente para a exposição. Esta coleção inclui lápis infantis e livros de desenho inspirados nas esculturas icônicas de Henry Moore. Ao transformar suas obras escultóricas em livros de desenho envolventes, os designs visam despertar a criatividade e a imaginação nas crianças, tornando a arte mais acessível e interativa para o público mais jovem.
The Recognition
About the A' Design Award de Prata
Henry Moore Exhibition Identidade Visual conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que Henry Moore Exhibition Identidade Visual seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Henry Moore Exhibition Identidade Visual é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project merges art, design, and education to celebrate the timeless works of Henry Moore. The exhibition's visual identity is defined by traditional design elements such as posters and tickets, paired with an innovative collection of cultural and creative products. What sets this project apart is the transformation of Moore's sculptural artistry into interactive tools for children, such as drawing books and pencils. These products not only honor the legacy of Henry Moore but also inspire a new generation of creativity, making the exhibition both culturally enriching and uniquely engaging.
- Dimensions & Packaging
- Minimum height of the logo: 10 mm
- Tags
- Logo, Art, Graphic design
- Production Technology
- The design and production of the accompanying exhibition visual cultural and creative products have fully taken into account the use of safe and healthy materials.
- Design Challenge
- The challenge in design lies in accurately and intuitively conveying the personal characteristics of the exhibiting artist and applying them to all exhibition designs and cultural and creative products.
- Research
- By designing accompanying exhibition cultural and creative products, it enhances the broad participation of various groups. Artworks are not only meant to be appreciated, but children can also learn about and engage with the exhibition through these cultural and creative products.
- Inspiration
- The design inspiration comes from Henry Moore's classic sculpture work, "Reclining Figure." Its overall form is streamlined, resembling the letter "M," which corresponds to Moore's English initial "M." It cleverly integrates its representative features into a logo graphic, possessing strong recognizability.
- Project Duration
- The project starts in July 2021 and ends in August 2021 in Nanjing, China
- Operation Flow
- The design effectively conveys Henry Moore's personal characteristics, with minimalist lines outlining key information, enhancing recognition, and possessing a visually captivating appeal that can be widely disseminated.
- Team Members
- Yuxin Feng
- Image Credits
- Photographer Yuxin Feng, 2023
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