Bronze Moda · 2025
Zuoxi Rainbow Casaco de Penas
by Wenhua Wu, Zhijuan Ding and Mei Liu
- A' Design Award de Bronze 2025 in Moda
- CLIENT: Zosee
- Estimated Number of Design Views: 66,931
- Verification code 314BFD25C6 · Verify this award
Colors
About Zuoxi Rainbow Casaco de Penas
Zuoxi Rainbow é um casaco de penas concebido para crianças. A paleta de cores inspira-se nos arco-íris naturais e oferece uma alternativa aos tons apagados do vestuário de inverno comum. A camada exterior é feita de seda de nylon leve com um acabamento protetor que resiste a óleos, nódoas e água, sem reduzir a respirabilidade nem a intensidade da cor. Um capuz corta-vento alargado bloqueia o vento frio, enquanto uma camada de iões de prata nas costas ajuda a reter o calor. O corte ergonómico favorece o conforto e a liberdade de movimentos durante as atividades ao ar livre.
About the A' Design Award de Bronze
Zuoxi Rainbow Casaco de Penas conquistou o A' Design Award de Bronze, um reconhecimento altamente prestigiado atribuído a designs notáveis que se distinguem pela criatividade, engenho e perspicácia. Os vencedores do Bronze são artefactos amplamente habilidosos e surpreendentemente criativos que comprovam a vasta experiência, imaginação e capacidade de iniciativa dos seus designers. Espera-se que Zuoxi Rainbow Casaco de Penas seja um objeto muito considerado, admirado e estimado, notavelmente profissional e inovador. Este design vencedor do A' Design Award de Bronze incorpora as melhores práticas em arte, ciência, design e tecnologia e é excelente pela sua atenção ao detalhe. Zuoxi Rainbow Casaco de Penas satisfaz esplendidamente necessidades, toca desejos, encanta sentimentos e desperta curiosidade.
Press Kit
- Unique Properties
- The Zuoxi Rainbow Down Jacket stands out with its vibrant design inspired by the natural rainbow, diverging from conventional winter wear's dull color schemes. It uniquely integrates DuPont's three-proof technology (oil, stain, and soil resistance) into nylon silk fabric, ensuring durability and easy maintenance while preserving vivid hues. The jacket's ergonomic tailoring offers children maximum comfort and mobility.
- Dimensions & Packaging
- Sleeve Length: 450-695 mm
Half Chest Circumference: 470-635 mm - Tags
- Rainbow-inspired design, DuPont three-proof technology, ergonomic tailoring, silver ion heat-retention, high-fill-power down, environmentally friendly materials, child-focused comfort, vibrant color palette, sustainable production, all-weather protection
- Production Technology
- The outer shell is constructed from nylon silk, a fabric prized for its lightweight durability and smooth texture. This material is further enhanced with DuPont's proprietary three-proof technology, which imparts oil, stain, and water repellency through molecular surface treatments that do not compromise the fabric's breathability or color integrity.
- Design Challenge
- The most challenging aspect of the Zuoxi Rainbow Down Jacket design process was balancing aesthetic innovation with functional excellence and sustainable practices. Internally, the team had to reconcile historical perceptions of winter wear (typically associated with muted colors and bulk) with a vibrant, lightweight design that appeals to children's lively nature. Socially, there was a need to address parents' concerns regarding safety and hypoallergenic properties, especially for children with sensitive respiratory systems.
- Research
- 1. Research Type
Applied research, combining quantitative and qualitative methods.
2. Research Objectives
Evaluate the practicality and comfort of the product design.
Analyze consumer satisfaction.
Identify potential areas for improvement.
3. Methods
Surveys, focus group discussions, and field tests.
4. Results
High Satisfaction: The colors and design are well-received.
Functional Validation: Good warmth retention and water/stain resistance.
Suggestions for Improvement: Add adjustable cuffs for better fit across different body types. - Inspiration
- The inspiration for the Zuoxi Rainbow Down Jacket stems from the desire to bring warmth and vitality into the monotonous palette of traditional winter clothing through the vibrant spectrum of a natural rainbow. Motivated by the need for functional yet emotionally expressive children's wear, the design team sought to create a jacket that not only protects against the elements but also celebrates the innocence and liveliness of childhood.
- Project Duration
- The project began in April 2023 in Wuxi, Jiangsu, China, and concluded in March 2024. It became available for sale on major sales platforms starting from April 2024.
- Operation Flow
- Through the use of meticulously designed ergonomic tailoring, the jacket ensures comfort and freedom of movement for children during activities. Particularly, the widened windproof hood design effectively blocks cold winds, keeping children warm during outdoor activities. The silver ion heat-retention layer on the back utilizes "Back-Warm Technology" to continuously provide warmth, ensuring optimal comfort for children in low-temperature environments.
