Quri Willachiy · 2021
Pepsi For The Love Of It Willakuy Kampaña
by PepsiCo Design and Innovation
- A' Design Award Quri Premiu 2021 in Willachiy
- CLIENT: PepsiCo Design & Innovation
- Estimated Number of Design Views: 102,019
- Verification code 98583E4E02 · Verify this award
Colors
About Pepsi For The Love Of It Willakuy Kampaña
Pepsi For The Love Of It nisqaqa huk willakuy kampañam, China suyupa qhatuninpaq ruwasqa. Kay kampañaqa suqta upyana latakunapa diseñonkunapim sayan. Sapa lataqa huk niraq pukllaykunata utaq samariykunata rikuchin, imaynam rhythmic gymnastics nisqa, mesa tenis, kuska phawaykuy yakuman chaymanta shuttlecock utaq muyuq trompo. Wakin latakunataq takiman tusuymanwan tupachikun, Pepsi marcapa ñawpaq kaqninman hina. Kay huñusqaqa Pepsipa riqsisqa llimpinkunatam apaykachan huk kallpasapa chaymanta mana yachasqa estilopi. Kay niraq-niraq lata diseñokunaqa sapa rantiqta akllachin mayqin latachus paypa munasqankunaman tupaqta.
About the A' Design Award Quri Premiu
Pepsi For The Love Of It Willakuy Kampaña A' Design Award Quri Premiu mishak kan, ancha jatun yupaychay, kayta ñawpak kallari, sumak shinallatak mancharina diseñukunaman kun. Quri mishak kashkakunaka mushuk yuyay achka, ñawpakta rikuk shinallatak achikyaska rurashkakunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Pepsi For The Love Of It Willakuy Kampaña ashtawan alabashka, mushuk ñankunata churak shinallatak hatun valorta kuk yuyay kanata munanku. Kay Quri Premiu japishka diseñuka hanak, yupaychashka rurashka kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Pepsi For The Love Of It Willakuy Kampaña munayta kallarichin, yuyayta kallarichin, ruraytapash kallarichin shinallatak kuyaychin.
Press Kit
- Unique Properties
- Each can includes a depiction of a different sport such as rhythmic gymnastics, table tennis, synchronized diving or shuttlecock / spinning top. Other can designs reference music and dancing, true to Pepsis heritage and brand spirit. The cohesive collection comes in signature Pepsi colors, complete with a bold and disruptive style. The cans unique designs allow consumers to choose the can that most resonates with them to make Pepsi their own.
- Inspiration
- The Pepsi For the Love of It 2020 Campaign in China represents the passions and pastimes of todays generation. The design team created a six can series, with each design representing a favorite sport, activity, or locally trending interest that celebrates the passion points of Chinas population.
