Qullqi Kuyuriy Shuyu · 2023
Nunn Bush 3D Producto Animación
- A' Design Award Qullqi Premiu 2023 in Kuyuriy Shuyu
- CLIENT: Morgan Studio
- Estimated Number of Design Views: 64,362
- Verification code 09AE9D5E1A · Verify this award
Colors
About Nunn Bush 3D Producto Animación
Kay proyectoqa rurasqa karqan llapa caracteristicasninta productomanta kusikuypaq rikuchinapaq, yachachispa ichaqa mana piñachispa. Propósitoqa karqan usutapa construccionninta rikuchiy. Inspiraciónqa hamuran investigaciónmanta elementokunamanta chaykunachus productota representanman, pachamamahina llapa llimp'ikunawan hinaspa sientekuykunawan. Usutaqa modelasqa karqan fotografíakunata qhawaspa hinallataq sinchi hawanpi 3D técnicas de modelado nisqawan. Modeladopaqqa, diseñadorakuna C4D software nisqata llamk'achirqan. Llapa texturasqa rurasqa karqan qarapa textura nisqawan hinaspa wakin Photoshop brochas nisqawan. Vray nisqataq llamk'achisqa karqan renderingpaq hinaspa Houdini Simulacionespaq.
About the A' Design Award Qullqi Premiu
Nunn Bush 3D Producto Animación A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Nunn Bush 3D Producto Animación ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Nunn Bush 3D Producto Animación achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.
Press Kit
- Unique Properties
- The project was made to show all the features of the product in a fun way. Being a informative but without being annoying. The purpose was to show the construction of the shoe.
- Tags
- shoe, 3d animation, shoe animation, product animation, 3D, lookdev
- Production Technology
- The shoe was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software C4D. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering and Houdini for Simulations
- Design Challenge
- The hardest part was making the simulations, considering that there's a lot of elements that hard to be perfectly represented as the real world
- Research
- The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
- Inspiration
- The inspiration came through the research about elements that could represent the product, like the nature with all the colors and mood.
- Project Duration
- 2 months
- Operation Flow
- The animation visual was used on online such product website, instagram and facebook. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.