Peng Gao, Mian Wu and Yixuan Wu nisqap Si Shengsheng Imán Regalo Qukuna Huñu diseñon

Peng Gao, Mian Wu and Yixuan Wu nisqap Si Shengsheng Imán Regalo Qukuna Huñu diseñonqa Quykuna Kamay Atipanakuy T'aqapi 2026 A' Design Award Fierru Premiu nisqap ancha chaniyuq atipaqninmi.

FierruQuykuna· 2026

Si Shengsheng Imán Regalo Qukuna Huñu

Peng Gao, Mian Wu and Yixuan Wu rurasqa

Mañakuq: The China Media Group Spring Festival Gala

Quykuna T'aqapi A' Design Award Fierru Premiu Atipaq

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Taripasqa Premio Atipaq

#174634 nisqapaq Premio Kayninta Taripay

A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Si Shengsheng Imán Regalo Qukuna Huñu nisqamanta

Si Shengsheng nisqaqa huk imán regalo huñum, China Spring Festival raymipaq hinaspa Mach'aqway Watapaq kamasqa. Kay huñupiqa tawa frigorífico k'askaqkuna kan, sapa k'askaqmi huk sapaq samiykuyta apamun, kusikuy, qhapaq kay, hinaspa sumaq mikhuy kusikuy hina. China kawsaypiqa, mach'aqwayqa musuqyayta hinaspa hinallapuni kayta rikuchin, puñuy pacha hinaspa qaran wischuy muyuyninkunawan. Kay diseñoqa mach'aqwayta ruyi nisqawan huñun, chayqa sumaq samipa ñawpa unanchan, chaywan manchachikuq uywata huk munay masiman tikran. K'askaqkunataqa mayqin imán hap'iq pataman churayta atikun hinaspa munasqanchisman hina churanakuyta atikun.

Riqsichiy

A' Design Award Fierru Premiu nisqamanta

Si Shengsheng Imán Regalo Qukuna Huñu A' Design Award Fierru Premiu mishak kan, yupaychay, kayta ruray yachak shinallatak industriapak mañaykunata paktachik alli diseñukunaman kun. Fierru mishak kashkakunaka hatun ruray ushayta, hanak yachayta, yachak yuyayta shinallatak ruray kamachiyta rikuchinku. Si Shengsheng Imán Regalo Qukuna Huñu sinchi yupaychashka, kuyashka shinallatak kuyashka ruray, ruranapak alli shinallatak mushuk yuyaypi kanata munanku. Kay Fierru Premiu japishka diseñuka industriapak ashtawan alli ruraykunata tantachin shinallatak yachaywan shinallatak ushaywan tantashka tekniku ushayta charin. Sinchi ruraymanta Si Shengsheng Imán Regalo Qukuna Huñu yupaychashka kan shinallatak kawsayta alliyachik ruraykunata kuypak ruray kan, pachata ashtawan alli kachun ruran.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: The Refrigerator Sticker Gift Set features four charming versions of Si Shengsheng, the mascot of the China Central Television Station's 2025 Spring Festival Gala, celebrating the Year of the Snake. Inspired by the traditional Chinese ruyi, a ceremonial object symbolizing good fortune, the main character has been reimagined as a lively little turquoise snake. This set includes four distinct designs, each representing a joyful blessing: happiness, wealth, and the cheerful spirit of foodie.
Tupukuna & P'istuy: 250*250*30
Etiquetakuna: Refrigerator Sticker Gift Set，Chinese Spring Festival，Mascot Snake
Ruway Tecnología: CNC,Stamping manufacturing, Epoxy resin coating
Diseño Sasachakuy: The snake is often perceived as a fearsome creature, making it a challenge to transform it into a culturally rich and auspicious New Year gift. By merging the snake with the form of the ruyi, we created a theme of "Auspiciousness and Endless Vitality." The head design incorporates elements from the earliest known ruyi artefact, a Tang dynasty gilt ruyi, with its cloud-shaped tip reinterpreted as the head contour and spiral facial ornament. Additional features such as the brows, eyes, and nose were inspired by the bronze snake from the renowned Sanxingdui site. Each design detail is grounded in archaeological evidence and reimagined through contemporary visual language, with a playful and endearing transformation of form.
T'aqwiy: This design draws on desktop research and artefact studies. We explored serpent worship in Chinese tradition and analysed snake-related artefacts and the evolution of the ruyi motif. The Sanxingdui bronze serpent and the Famen Temple ruyi were chosen as key references. Field research at the Palace Museum informed our understanding of ruyi ornamentation and craftsmanship, which were then translated into decorative elements for the snake’s body in the design.
Kallpachay: The core of this design lies in transforming the traditionally unwelcomed image of the snake into a festival mascot and a New Year gift. In Chinese culture, the snake, due to its natural cycles of hibernation and shedding, symbolises renewal and the continuity of life. Drawing inspiration from ritual objects associated with traditional serpent worship, the design merges the form of the snake with that of the ruyi, creating a mascot and gift set.
Llamk'ay Pacha: The project began in Zhuhai in September 2024 and was completed in Beijing in January 2025. It was subsequently exhibited and sold in Beijing, Shanghai, and 35 other cities across China, and was also presented as a gift to the United Nations Headquarters in New York and Tokyo University.
Purichiy Puriy: The Refrigerator Sticker Gift Set is designed primarily as a New Year gift. The recipient opens the package and peels the backing off each sticker. The stickers are then applied to any magnetic surface, such as a refrigerator door, iron door, or a dedicated magnetic display wall. The four designs can be arranged freely in any combination according to personal preference. Compact yet culturally meaningful, the set functions not only as a decorative item but also as a collectible object, offering the recipient a versatile and lasting way to celebrate the festive season.
Huñu Runakuna: Design director: Peng Gao
Main designer: Mian Wu
Main designer: Yixuan Wu
Product designer: Shuai Gong
Design assistant: Hejia Chen
Design assistant: Zihong Zhao
Design assistant: Yiting Chen
Design manager:Xu liang
Siq'i Hayñikuna: #1: Photographer Evan, Variations, 2025
#2: Photographer Evan, Variations, 2025
#3: Photographer Evan, Variations, 2025
#4: Photographer Evan, Variations, 2025