Shreya Gulati nisqap MAU Vegas 2019 Tantakuy diseñon

Shreya Gulati nisqap MAU Vegas 2019 Tantakuy diseñonqa Willachiy Kamay Atipanakuy T'aqapi 2020 A' Design Award Fierru Premiu nisqap ancha chaniyuq atipaqninmi.

FierruWillachiy· 2020

MAU Vegas 2019 Tantakuy

Shreya Gulati rurasqa

Mañakuq: Houndstooth

Willachiy T'aqapi A' Design Award Fierru Premiu Atipaq

12,806

Taripasqa Premio Atipaq

#88163 nisqapaq Premio Kayninta Taripay

Sitio Web Qhaway A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

MAU Vegas 2019 Tantakuy nisqamanta

Mobile Apps Unlocked utaq MAU Vegas nisqaqa kay pachantinpi aswan hatun kunankuna apps tantakuymi. Silicon Valley nisqamanta aswan hatun marcakunata tantachin, chaykunam Spotify, Tinder, Lyft, Bumble, MailChimp nisqakuna hukkunapas. Houndstooth nisqaman qosqaku tukuy tantakuypa 2019 watapaq visual rikchay hamutayta, rurayta chaymanta tukuy digital kaqnin ruwayta. Kay tantakuyqa tecnología nisqapi musuq ñankunata maskhasqanrayku, paykuna huk sistematam diseñasqaku chaywan visual nisqawan rikuchinanpaq, tukuy uyarikunatapas experienciaman tukuyninmanta yaykuchinanpaq.

Riqsichiy

A' Design Award Fierru Premiu nisqamanta

MAU Vegas 2019 Tantakuy A' Design Award Fierru Premiu mishak kan, yupaychay, kayta ruray yachak shinallatak industriapak mañaykunata paktachik alli diseñukunaman kun. Fierru mishak kashkakunaka hatun ruray ushayta, hanak yachayta, yachak yuyayta shinallatak ruray kamachiyta rikuchinku. MAU Vegas 2019 Tantakuy sinchi yupaychashka, kuyashka shinallatak kuyashka ruray, ruranapak alli shinallatak mushuk yuyaypi kanata munanku. Kay Fierru Premiu japishka diseñuka industriapak ashtawan alli ruraykunata tantachin shinallatak yachaywan shinallatak ushaywan tantashka tekniku ushayta charin. Sinchi ruraymanta MAU Vegas 2019 Tantakuy yupaychashka kan shinallatak kawsayta alliyachik ruraykunata kuypak ruray kan, pachata ashtawan alli kachun ruran.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: Mobile Apps Unlocked or MAU Vegas is the world’s leading mobile apps event. It attracts the biggest brands from Silicon Valley including Spotify, Tinder, Lyft, Bumble and MailChimp to name a few. We were given the mammoth task of conceptualizing, designing and executing the entire event’s visual appearance and digital presence for this year's event. As the event tries to push boundaries in the tech space, we designed a system that could represent that through visuals.
Etiquetakuna: neon, grotesque, gradient, blends, fluid, tech, mobile, typography, glitch, apps
Ruway Tecnología: The designs were conceptualised on paper and then created digitally using Adobe Illustrator and Sketch. The implementation was handled by the client on location. Houndstooth worked endlessly to provide all design collaterals in the dimensions required, which were then printed or projected at the venue.
Diseño Sasachakuy: The biggest challenge was to create a design guide which can be completely scalable. The designs were printed on several different materials like cloth, canvas, vinyl etc and it was used on every digital screen as well including mobile screens, backlit screens, led panels.
T'aqwiy: Online research to understand the audience and create an experience for them which will be relatable yet inspiring. We created several different options and experimented with grids, type, colours, and patterns before finalising on the finished design. We also pitched the experiments to people from various sectors to get their feedback. The final result was highly appreciated for its tangibility and uniqueness.
Kallpachay: The collaterals were built using bold grotesk typography and neon colours to represent the dynamic and ever-evolving mobile tech industry. The illustrations were also inspired by Dan Flavin, the American artist known for his minimal light installations.
Llamk'ay Pacha: The project started in Jan 2019 and finished in April 2019, and the event took place in MGM Grand, Las Vegas in May 2019
Purichiy Puriy: The audience interacted with the designs in several different formats such as signage, brochures, registration counters, escalators, giveaway bags, presentation screens, walkways, windows clings, etc. By using the designs everywhere the audience was completely immersed with the brand and could relate to its essence of grandiose and magnanimity.
Huñu Runakuna: Shyamlee Jagtap