Sister's Ice Cream Inghetata by Azadeh Gholizadeh is a highly esteemed winner of the very prestigious 2020 A' Design Award de Aur in Design de Ambalaje Competition Category.
AurAmbalaje· 2020
Sister's Ice Cream Inghetata
Client: Azadeh Gholizadeh
A' Design Award de Aur Winner in Ambalaje Category
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- Verified Award Winner
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The Design
About Sister's Ice Cream Inghetata
Acest ambalaj este conceput pentru compania de înghețată Sisters. Echipa de proiectare a încercat să folosească trei doamne, care amintesc de producătorii acestui produs, sub forma unor culori fericite, care provin din gustul fiecărei înghețate. În fiecare aromă a designului, forma pf înghețată este folosită ca părul personajului, care prezintă o imagine interesantă și nouă a ambalajului cu înghețată. Acest design, în noua sa formă, a atras multă atenție în rândul concurenților și a avut vânzări mari. Designul încearcă să creeze un ambalaj original și creativ.
The Recognition
About the A' Design Award de Aur
Sister's Ice Cream Inghetata a câștigat A' Design Award de Aur, o recunoaștere nespus de prestigioasă acordată designurilor de prim rang, minunate și remarcabile. Câștigătorii Aurului sunt creații extrem de inovatoare, vizionare și orbitor de strălucitoare, care reflectă geniul, înțelepciunea și măiestria designerilor lor. Se așteaptă ca Sister's Ice Cream Inghetata să fie o invenție foarte lăudată, creatoare de tendințe și monumentală, care oferă o valoare fără precedent. Acest design câștigător al A' Design Award de Aur este un proiect spectaculos și respectat, care aduce mari beneficii și împinge limitele artei, științei, designului și tehnologiei. Sister's Ice Cream Inghetata creează sentimente intense de dorință, trezește pasiunea, încurajează creativitatea și fascinează.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The design is minimalist, it brings a human touch, which makes it different from similar products. The colors suggest freshness and coolness. An ice cream Packaging which stands out from the crowd with its puristic design and directs the focus on the essentials.
- Dimensions & Packaging
- width 80mm x Height 190mm
- Tags
- Unique, puristic, eye-catcher, high-quality, pleasant to touch, practical, friendly
- Production Technology
- Food grade Thickened BOPP Material
- Design Challenge
- it was really hard to satisfy the customer. they were far more strict and picky.
- Research
- This design comes from a detailed observation of the manufacturer identification.
- Inspiration
- It's a homemade ice cream made by three sisters. In this packaging, the product and manufacturer identities are performed minimally. The design has tried to implement the feminity which is lying in the manufacturer's identity. They wanted their brand to be feminine and to represent ice cream made by women. For this reason, the design of this packaging uses the character of the lady. It was very important for the manufacturer to show the concept of sisterhood along with the high quality of the product in the design of this packaging. After a lot of scrutinies, we concluded that using young ladies' characters alongside pure colors could be an interesting choice. A new form that attracts both the customer and the buyer of ice cream with its new look.
- Project Duration
- The project started in June 2018 in Iran and finished in August 2018 in Iran.
- Operation Flow
- The trust of the customer must be won. Once having tasted the Ice Cream and when later he wants to buy this again, he must be able to remember the ice cream package design. Because their design is of high quality and unique. You recognize them immediately out of the crowd.
- Team Members
- Designer: Azadeh Gholizadeh
Illustrator: Azadeh Gholizadeh - Image Credits
- Image #1: Photographer Azadeh Gholizadeh, 2018
Image #2: Photographer Azadeh Gholizadeh, 2018
Image #3: Photographer Azadeh Gholizadeh, 2018
Image #4: Photographer Azadeh Gholizadeh, 2018
Image #5: Photographer Azadeh Gholizadeh, 2018
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