Sneakpeak Aplicație de Urmărire a Lansărilor de Sneakerși by Andre Anthony Magracia is a highly esteemed winner of the very prestigious 2026 A' Design Award de Bronz in Produs Digital Competition Category.
BronzProdus Digital· 2026
Sneakpeak Aplicație de Urmărire a Lansărilor de Sneakerși
Client: Andre Magracia
A' Design Award de Bronz Winner in Produs Digital Category
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The Design
About Sneakpeak Aplicație de Urmărire a Lansărilor de Sneakerși
Sneakpeak este o aplicație mobilă concepută pentru a ajuta pasionații de sneakerși să urmărească lansările limitate de sneakerși. Informațiile despre astfel de lansări sunt adesea răspândite pe site-uri web, forumuri și rețele sociale. Sneakpeak adună detaliile despre lansări într-un singur loc. Alertele personalizate, un calendar al lansărilor și widgeturile de pe ecranul principal oferă actualizări rapide despre modelele selectate. O cameră interactivă cu numărătoare inversă se deschide înaintea fiecărei lansări și permite chat live între utilizatori. Aplicația funcționează pe dispozitive iOS și Android și acceptă dimensiunile moderne ale ecranelor de smartphone.
The Recognition
About the A' Design Award de Bronz
Sneakpeak Aplicație de Urmărire a Lansărilor de Sneakerși a câștigat A' Design Award de Bronz, o recunoaștere extrem de prestigioasă acordată designurilor remarcabile care se disting prin creativitate, ingeniozitate și istețime. Câștigătorii Bronzului sunt artefacte din plin pricepute și izbitor de creative, care atestă experiența vastă, imaginația și resursele designerilor lor. Se așteaptă ca Sneakpeak Aplicație de Urmărire a Lansărilor de Sneakerși să fie un obiect foarte apreciat, admirat și prețuit, remarcabil de profesionist și inovator. Acest design câștigător al A' Design Award de Bronz încorporează cele mai bune practici din artă, știință, design și tehnologie și este excelent prin atenția la detalii. Sneakpeak Aplicație de Urmărire a Lansărilor de Sneakerși satisface splendid nevoile, atinge dorințele, vrăjește sentimentele și stârnește curiozitatea.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Sneakpeak is a mobile app that makes exclusive sneaker releases easier for sneakerheads to track. Users can customize the sneakers they want to track through personalized alerts, a calendar view, and home screen widgets for quick updates.
The interactive countdown room lets users chat and connect live while waiting for a drop, making the experience feel shared with the sneaker community. - Dimensions & Packaging
- Sneakpeak is a mobile application compatible with iOS and Android platforms. Designed using responsive UI principles, it supports all modern smartphone screen sizes.
- Tags
- Sneaker, Sneaker release, Mobile, Interactive, App, sneakpeak, Tracking, ShoppingIOS,
- Production Technology
- User research was the foundation of the design process. Through interviews and journey mapping with sneakerheads, I identified key frustrations including, scattered information across platforms, lack of personalization, and poor drop-day experiences. Using Figma, FigJam, and Notion, I prototyped and tested solutions iteratively.
- Design Challenge
- A key challenge was designing a tool that felt useful to users who want to monitor sneaker releases. The challenge was to include features of community engagement and user customization, so users would continue to use the platform. Ideally, Sneakpeak would be a place where users interact with others while being a database of a sneaker's history, value, and interest.
- Research
- User-centered research aimed to understand frustrations around sneaker releases. I used surveys, interviews, and community observation to gather data from sneakerheads. Participants shared common pain points including lack of personalization, bad drop-day experiences, and alternative hacks they do. Insights led to features like tracking customization and the interactive waiting room, improving both individual planning and community connection.
- Inspiration
- After each sneaker drop, I would often scroll through online forums to see the collective disappointment from those who missed out. I also felt disconnected with the uneventful confirmation screen. I wanted to design a platform that better reflects the lively discussions and reactions on social media before and following anticipated releases.
- Project Duration
- The project started in February 2023 in New York and finished in May 2025 in Brooklyn, New York.
- Operation Flow
- Users interact with Sneakpeak through a personalized dashboard where they track selected sneaker they want to track via the sneaker calendar. The interactive countdown room activates before each drop, enabling live chat and shared anticipation. The app improves the experience by reducing clutter, focusing only on desired drops, and transforming anxious waiting into social engagement within the sneaker community.
- Team Members
- Andre Anthony Magracia
- Image Credits
- Image #1 Product Designer Andre Magracia, 2025.
Image #2 Product Designer Dusha Castro, 2025.
Image #3 Product Designer Andre Magracia, 2025.
Image #4 Product Designer Dusha Castro, 2025.
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