Xfun Platformă de Design pentru Ambalaje by Aiit Peking University

Xfun Platformă de Design pentru Ambalaje by Aiit Peking University is a highly esteemed winner of the very prestigious 2026 A' Design Award de Argint in Produs Digital Competition Category.

ArgintProdus Digital· 2026

Xfun Platformă de Design pentru Ambalaje

by Aiit Peking University

Client: Advanced Institute of Information Technology, Peking University

A' Design Award de Argint Winner in Produs Digital Category

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Verified Award Winner
Verify Award Status for #180331

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Xfun Platformă de Design pentru Ambalaje

Xfun este o platformă bazată pe inteligență artificială pentru designul de ambalaje. Platforma combină generarea de concepte, editarea online și rezultatul pregătit pentru tipar într-un singur flux de lucru. Brandurile, designerii și tipografiile pot colabora de la primul brief până la producția finală. Bazele de cunoștințe integrate acoperă cutii din carton, ambalaje flexibile și etichete, în timp ce gestionarea culorilor CMYK și simularea texturii materialelor mențin rezultatele în limitele standardelor reale de producție. O interfață modulară grupează generarea, setarea parametrilor și biblioteca de materiale pentru a scurta ciclurile de design și a reduce costurile.

The Recognition

About the A' Design Award de Argint

Xfun Platformă de Design pentru Ambalaje a câștigat A' Design Award de Argint, o recunoaștere extraordinar de prestigioasă acordată designurilor de top, superbe și impresionante. Câștigătorii Argintului sunt lucrări extraordinar de strălucite și extrem de creative, care ilustrează expertiza, talentul și perspicacitatea remarcabile ale designerilor lor. Se așteaptă ca Xfun Platformă de Design pentru Ambalaje să fie o lucrare minunată, de referință, remarcabil de profesionistă și profund inovatoare. Acest design câștigător al A' Design Award de Argint este o invenție foarte notabilă și admirată, care aduce beneficii și împinge limitele artei, științei, designului și tehnologiei. Xfun Platformă de Design pentru Ambalaje este o creație extrem de invidiată, care trezește dorințe, aduce sentimente pozitive și stârnește uimire și mirare.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Xfun, an AI powered platform for the packaging design industry, addresses the lengthy cycles, high costs, and cumbersome revision processes common in traditional workflows. By integrating creative conception, online editing, and print ready output, it enables efficient collaboration among small and medium sized brands, designers, and packaging printers. Through a structured layout and professional tools, the platform ensures a smooth, controllable journey from initial brief to final production.
Tags: Intelligent Packaging Design Platform, AI Powered Packaging Concept Generation, Online Editing, Print Ready Output, Modular Interface, Efficient Delivery, Diverse Material Options, Human Computer Collaboration
Production Technology: Xfun deeply integrates knowledge bases of materials and production processes specific to the packaging industry, covering structural specifications and print compatibility requirements for mainstream formats including paperboard boxes, flexible packaging, and labels. It also supports CMYK color management and material texture simulation, ensuring that AI generated designs adhere rigorously to real world production standards.
Design Challenge: The challenge was merging packaging industry knowledge with AI. To address this, the team has built knowledge bases and developed AI models, ensuring results are creatively compelling and compliant with printing and manufacturing standards. Moreover, Xfun actively bridges the data pipeline between design and production, creating a closed loop system from creative conception to print delivery. This resolves core issues around output controllability, cost efficiency, and real world implementation.
Research: With the rise of new consumer brands and agricultural product electronic commerce, the demand for fast, low cost, and high quality packaging design has surged. Yet traditional workflows rely on repetitive manual communication and prototyping, failing to meet the need for rapid market entry. Xfun leverages intelligent methods to optimize the design workflow, which bridges the gap between creative conception and production, helping small and medium sized brands improve their competitiveness.
Inspiration: Xfun upholds a design philosophy that equally prioritizes professional tools and exceptional user interaction. The interface embraces minimalism, where purple as the main color, accented with black and gray for key buttons and interactive elements, provides intuitive visual guidance to assist users in focused, efficient operation. Moreover, micro interactions, gradient light and shadow, and linear icons convey technological sophistication and reliability without compromising on practicality.
Project Duration: The project started in March 2024.
Operation Flow: A modular interface clearly displays functional zones such as AI generation, parameter setting and material library. An optimized information hierarchy highlights primary buttons, naturally guiding users through the core workflow of requirement input, parameter adjustment, and result generation. Linear icons like custom cursors and loading animations present a clean, modern aesthetic, spicing up the clear, organized interface. Smooth interaction embodies professionalism and practicality.
Team Members: Advanced Institute Of Information Technology Peking University
Lei Shao, Wei Zhang, Sen Peng, Yi Zhang, Xiaoqing Zhang, Yi Li, Handong Zhang, Shuai Pan, Jiahong Tu, Yuhan Wu, Jiajie Yuan