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Nine Begonia Ресепшн-центр by Yimu Design

Nine Begonia Ресепшн-центр by Yimu Design is a highly esteemed winner of the very prestigious 2021 Серебряная премия A' Design Award in Дизайн интерьеров и выставочных пространств Competition Category.


СеребрянаяИнтерьер· 2021

Nine Begonia Ресепшн-центр

by Yimu Design

Client: Yimu Design

Серебряная премия A' Design Award Winner in Интерьер Category

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Verified Award Winner

Verify Award Status for #107727

Colors

The Design

About Nine Begonia Ресепшн-центр

«Девять бегоний» — центр приёма посетителей площадью 1350 квадратных метров, расположенный в городе Цзюцзян провинции Цзянси, Китай. Интерьер задуман как музей семян, где дети могут исследовать природу вместе со взрослыми. Стойка в форме золотой ленты направляет посетителей в приёмный зал. В зоне демонстрации макетов недвижимости арочный потолок отделан крупным светящимся мембранным полотном, имитирующим естественный свет. Белая кофейная стойка, облицованная мозаичной плиткой, становится визуальным центром переговорной зоны. Древесные тона, серое терраццо и художественная краска подчёркивают природную тематику.

The Recognition

About the Серебряная премия A' Design Award

Nine Begonia Ресепшн-центр — лауреат Серебряной премии A' Design Award, чрезвычайно престижного признания, присуждаемого великолепным, впечатляющим проектам высочайшего уровня. Обладатели Серебряной премии — это в высшей степени блестящие и чрезвычайно творческие работы, демонстрирующие выдающийся опыт, талант и проницательность их авторов. Ожидается, что Nine Begonia Ресепшн-центр станет чудесной, образцовой работой, заметно профессиональной и глубоко инновационной. Этот проект, получивший Серебряную премию A' Design Award, — весьма примечательное, вызывающее восхищение изобретение, которое приносит пользу и раздвигает границы искусства, науки, дизайна и технологий. Nine Begonia Ресепшн-центр — творение, которому многие завидуют, оно пробуждает желания, дарит положительные чувства и вызывает изумление и восторг.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Walking into the reception hall, people are attracted by the golden-ribbon-shaped reception counter, whose shape guides visitors to be immersed in the space. The property model display area has an arc-shaped ceiling clad in large areas of lighting membrane to create a natural lighting environment. The negotiation area has a visual focus, a giant white coffee bar, which is wholly paved with BISAZZA mosaic, looking like a soft cloud to decorate the "museum".
Dimensions & Packaging
Type: Reception Center Space
Area: 1350 sqm
Tags
YIMU, RONSHINE, sales center, innocence, exhibition hall, immersive experience
Production Technology
All materials used in the project take children into account so that environmental and healthy ones are the best choice. The overall wall uses wood color to emphasize a sense of nature. Large areas of gray terrazzo show the integrity and a sense of block of the flooring. Art paint not only expresses the environmental theme but also deepens the level of visual effects.
Design Challenge
The biggest challenge lies in the creation of artificial natural light. The lighting design fully considers the relationship among light, people, space, material and color, and adopts ways of simulating natural light so as to make up for the lack of natural light, bringing more comfortable user experiences.
Research
Different from common sales center, the project focuses on natural and innovative elements to interpret the innocent beauty and create immersive experience, not just serving as a simple exhibition hall. It's a space that embraces children and adults at the same time.
Inspiration
The project is sited at the best school district of Jiujiang, Jiangxi Province. So the designers conceived it as a "seed museum", where children can embrace nature and discover the fun of life. It serves as not only an open commercial space for adults but also a playground respecting children.
Project Duration
2019.09-2020-02
Jiangxi Province, China
Operation Flow
Mexican architect Ricardo Legorreta once said, "modern architects want too much clarity in a building. They miss the pleasures of mystery and intrigue." Different from common sales center, the project focuses on natural and innovative elements to interpret the innocent beauty and create immersive experience, not just serving as a simple exhibition hall. The fusion of innocence and modern art endows the space with more imagination.
Team Members
Chief designer of Interior design: Jan Yan
Designer of Interior design: Jun Yu
Chief designer of Decoration design: Jalynn
Designer of Decoration design: Yan Wu
Image Credits
Guangzhou Daze Photography Co., Ltd.

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