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Colourform Выставочный стенд by Smart Design Expo - Marzena Michalska
Colourform Выставочный стенд by Smart Design Expo - Marzena Michalska
Colourform Выставочный стенд by Smart Design Expo - Marzena Michalska
Colourform Выставочный стенд by Smart Design Expo - Marzena Michalska
Colourform Выставочный стенд by Smart Design Expo - Marzena Michalska

Серебряная Интерьер · 2022

Colourform Выставочный стенд

by Smart Design Expo - Marzena Michalska

  • Серебряная премия A' Design Award 2022 in Интерьер
  • CLIENT: Marmite
  • Estimated Number of Design Views: 21,371
  • Verification code 57D4408F07 · Verify this award
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Colors

About Colourform Выставочный стенд

Colourform — выставочный стенд, созданный для презентации ванн, душевых поддонов и раковин на отраслевой выставке. Концепция дизайна отсылает к минеральному композиту — материалу из доломита и эластичной смолы. Высокие геометрические блоки напоминают скалы и доломитовые породы, сформировавшиеся под давлением и при высокой температуре. Цвет разграничивает отдельные зоны, благодаря чему два бренда представлены вместе, но сохраняют собственную идентичность. Продукция сгруппирована по коллекциям, что упрощает восприятие ассортимента. Барная стойка и зоны обслуживания размещены в более спокойной части стенда.

About the Серебряная премия A' Design Award

Colourform Выставочный стенд — лауреат Серебряной премии A' Design Award, чрезвычайно престижного признания, присуждаемого великолепным, впечатляющим проектам высочайшего уровня. Обладатели Серебряной премии — это в высшей степени блестящие и чрезвычайно творческие работы, демонстрирующие выдающийся опыт, талант и проницательность их авторов. Ожидается, что Colourform Выставочный стенд станет чудесной, образцовой работой, заметно профессиональной и глубоко инновационной. Этот проект, получивший Серебряную премию A' Design Award, — весьма примечательное, вызывающее восхищение изобретение, которое приносит пользу и раздвигает границы искусства, науки, дизайна и технологий. Colourform Выставочный стенд — творение, которому многие завидуют, оно пробуждает желания, дарит положительные чувства и вызывает изумление и восторг.

Press Kit

Unique Properties
The idea of ​​the stand refers to the Mineral Composite technology - the material from which our client's products are made of.
Mineral Composite is a combination of dolomite and flexible resin.
The Dolomites were formed about 250 million years ago as a result of the volcanic activity. Then, under the pressure and high temperature, the limestone layers turned into dolomite.
We focused on dolomite because the rock that was formed millions of years ago is transforming into a beautiful and functional product just right in front of our eyes. It’s amazing to see the power of nature.
Dimensions & Packaging
50000 mm x 50000 mm x 5500 mm
Tags
color, form, geometry, nature, functionality, detail
Production Technology
We created a metaphor where huge rocks and dolomite deposits were turned into tall lumps of the stand. The aim was to show the power of nature from which the material from which the bathtubs, shower trays and washbasins are made. When designing, we were guided by the principle - to create a beautiful and functional stand.
The stand was embedded in the latest trends - geometric forms. Tracking and following what is currently fashionable, and even more, predicting trends is very important for our client. Marmite and Acquabella have always offered us the latest design of their products and this is how we present them at trade fairs. The geometry of shapes introduces us to a dreamlike, futuristic world. This procedure is to distract us from reality and allow us to focus on the presented product.
Design Challenge
The stand idea had one important condition - to bind and distinguish two brands at the same time - Marmite and Acquabella.
Bind because they are presented together, belong to one capital group: The Engineered Stone Group. Distinguish - because we still show two different brands, which so far have presented in a completely different way and each of them wanted to keep at least part of their image.
Research
We created a metaphor where huge rocks and dolomite deposits were turned into tall lumps of the stand. The aim was to show the power of nature from which the material from which the bathtubs, shower trays and washbasins are made.
Inspiration
Architecture - Minimalist architecture, sculpture, gallery, monolith
Geometric forms, playing with colors to create different zones at the stand
Project Duration
KBIS 2022, Orlando, USA
8-10.02.2022
Operation Flow
All functions at the stand have been planned so that using them is functional and pleasant. Products on both parts of the stand are presented in groups / collections, which makes it easier to get to know the offer. Common area - the bar counter and facilities are located in a somewhat secluded part so that they do not attract the first attention of visitors, but at the same time in a place where both brands have easy access.
Image Credits
Smart Design Expo

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