New Vision Igikorwa cy'Ibanze: Ipaki y'Umutobe na Ye Wang and Wei Chen

Umushinga New Vision Igikorwa cy'Ibanze: Ipaki y'Umutobe wa Ye Wang and Wei Chen ni uwatsinze igihembo cyubahwa cyane 2020 Igihembo cya A' Design Award cy'icyuma mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

IcyumaIpaki· 2020

New Vision Igikorwa cy'Ibanze: Ipaki y'Umutobe

na Ye Wang and Wei Chen

Umukiriya: Nanpai Farm

Uwatsinze Igihembo cya A' Design Award cy'icyuma mu Cyiciro cya Ipaki

8,947

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #103664

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye New Vision Igikorwa cy'Ibanze: Ipaki y'Umutobe

Igitabo Kivuga: New Vision ni urukurikirane rw'ipaki z'umutobe zakozwe ku bw'ubuhinzi bw'imbuto. Buri shishe ifite ishusho y'imbuto yihariye yakozwe hifashishijwe porogaramu z'igishushanyo kandi ikaboneka binyuze mu buryo bwo gucapa hakoreshejwe laseri. Ishusho zihindura intungamubiri zikungahaye ziri mu mutobe kuba ishusho zoroshye kwibuka. Uru rukurikirane rugamije kwitandukanya n'ipaki zisanzwe z'umutobe ziboneka muri za magazini, kugira ngo abaguzi bashobore kwihutira kumenya no gutandukanya buri bwoko. Buri shishe ifite uburebure bwa milimetero 220 n'ubugari bwa milimetero 64.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cy'icyuma

New Vision Igikorwa cy'Ibanze: Ipaki y'Umutobe ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. New Vision Igikorwa cy'Ibanze: Ipaki y'Umutobe biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. New Vision Igikorwa cy'Ibanze: Ipaki y'Umutobe yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: Packaging design uses computer technology and printing technology to design a variety of different fruit graphics to achieve a unique set of juice packaging. This series of packaging is different from the traditional supermarket juice packaging, which makes it easy for the audience to distinguish and identify.
Ibipimo n'Ipaki: Bottle height: 220mm
Bottle diameter 64 mm
Ibibazo Fatizo: Juice, packaging design
Ikoranabuhanga ryo Guteza Imbere: 1. Use computer design software for graphic design.
2. Produced by laser printing process.
Ikibazo cy'Ishusho: The biggest challenge is to find a suitable printing process to achieve the effect of this design. This needs to go through repeated proofing process.
It is very difficult to show the nutrition of fruit juice to the audience through visual design method, and make people remember deeply. The design adopts the method of combining illustrator software and Photoshop software to achieve the design goal.
Ubushakashatsi: Combining computer technology with special printing materials, the design is embodied by technology.
Using the visual communication design method, the fruit juice is rich in nutrients, but it is abstract and difficult to express. Packaging design conveys this abstract information to people through visual graphics. And through the design of fruit shape is a series of very unique visual graphics, easy to be remembered by the audience.
Ibyatumye Habaho: The core idea of packaging design works is to present the rich nutrition of fruit juice through visual graphic design, making it easier for the audience to remember.
The design inspiration comes from the colorful life and life. It skillfully applies the computer special effects and printing laser technology to the packaging design. It is a combination of art and technology.
Igihe cy'Umushinga: The project started in April 2019 in Shenzhen and finished in August 2019 in Shenzhen.
Uburyo bw'Imikorere: Direct display, no more operation instructions required.
Abagize Itsinda: Team Leader: Ye Wang, Chao Yang
Designer: Xiaowei Lai, Jianzhong Yang, Wei Chen, Ziqiang Ouyang
Creative: Guangzhou Cold Launch Strategic Consulting Co., Ltd
Abafotoye: Image #01 : Designer / Ye Wang, Chao Yang, Wei Chen
Image #02 : Xiaowei Lai, Jianzhong Yang, Ziqiang Ouyang
Image #03 : Designer / Ye Wang, Chao Yang
Image #04 : Xiaowei Lai, Junjie Zhong, Ziqiang Ouyang
Image #05 : Guangzhou Cold Launch Strategic Consulting Co., Ltd