Lavazza Idola Imashini Ya Kawa by Florian Seidl is a highly esteemed winner of the very prestigious 2020 Igihembo cya A' Design Award cya Platini in Igishushanyo cy'Ibikoresho by'Urugo Competition Category.
PlatiniIbikoresho by'Urugo· 2020
Lavazza Idola Imashini Ya Kawa
Client: Lavazza
Igihembo cya A' Design Award cya Platini Winner in Ibikoresho by'Urugo Category
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- Verified Award Winner
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The Design
About Lavazza Idola Imashini Ya Kawa
Igisubizo cyiza kubakunzi ba kawa bashaka uburambe bwa espresso yabataliyani murugo. Gukoraho kwifashisha ukoresha interineti hamwe nibitekerezo bya acoustic bifite amahitamo ane hamwe nubushyuhe bwo kongera ubushyuhe butanga umudozi wakoze uburambe kuri buri buryohe cyangwa ibihe. Imashini yerekana amazi yabuze, igikapu cyuzuye cyangwa ibikenewe kumanuka binyuze mumashusho yinyongera amurika kandi tray tray irashobora guhinduka byoroshye. Igishushanyo hamwe numwuka wacyo ufunguye, kugaragara neza hamwe nibisobanuro birambuye ni ihindagurika ryururimi rwashizweho na Lavazza.
The Recognition
About the Igihembo cya A' Design Award cya Platini
Lavazza Idola Imashini Ya Kawa ni igihembo cya A' Design Award cya Platini cyegukanywe, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo bidasanzwe by'ukuri, byiza kandi bitangaje. Ibihembo bya Platini ni ibitangaza byo guhanga, ni ubuhamya bw'aho ubwenge n'ubuhanzi bigarukira, kandi bigaragaza ubunyamwuga n'ubuhanga butagereranywa bw'ababihanze. Biteganyijwe ko ibi bishushanyo ari byo bizwi cyane, bishyiraho ikibaranga ubwiza bw'igihe, bigatanga umusanzu mu mibereho myiza y'abaturage kandi bigura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Lavazza Idola Imashini Ya Kawa igaragaza urwego rw'indashyikirwa, igatuma isi iba nziza kubera ibiranga byayo bifitiye akamaro abantu. Lavazza Idola Imashini Ya Kawa ni igihangano cyegukanye Igihembo cya A' Design Award cya Platini, gikangura ibyifuzo, giha imbaraga, gishimisha kandi gitera ibyishimo bikomeye.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- A perfect solution for coffee lovers looking for proper Italian espresso experience at home. The touch interface with acoustic feedback has four selections and a temperature boost offering a tailor made experience for every taste or occasion. The machine indicates missing water, a full caps container or the necessity for descaling and the drip tray can be adjusted easily. The design with its open spirit, quality surfacing and sophisticated detailing is an evolution of Lavazza’s form language.
- Dimensions & Packaging
- 145mm / 380mm / 280mm
4 kg - Tags
- Lavazza, Coffee, Espresso, touch interface
- Production Technology
- injection molding (ABS/SAN), glas, steel grid, painted main shell
- Design Challenge
- Much effort went into developing a shared common platform for two machines (Idola and Deséa) at the same time.
- Research
- conceptual and formal research, 3D modeling, mock-ups, prototyping
- Inspiration
- The product was designed to be a natural extension of the Lavazza A MODO MIO product line. The shoulder profile of the main shell lowers the perceived height of the product and the overall design was inspired by a series of different products - examples include a vase and automotive interior controls.
- Project Duration
- Turin, Italy
- Operation Flow
- intuitive touch interface with acoustic feedback, quiet operation
- Team Members
- Florian Seidl
Angelica Rella
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