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RV wine Gupakira Divayi by Hu Jijun

RV wine Gupakira Divayi by Hu Jijun is a highly esteemed winner of the very prestigious 2021 Igihembo cya A' Design Award cya Buronze in Igishushanyo cy'Ipaki Competition Category.


BuronzeIpaki· 2021

RV wine Gupakira Divayi

by Hu Jijun

Client: SIVA X Dreamatic Design

Igihembo cya A' Design Award cya Buronze Winner in Ipaki Category

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Verified Award Winner

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Colors

The Design

About RV wine Gupakira Divayi

RV ni igishushanyo cyo gupakira divayi y'Abafaransa itangwa nk'ubwoko bw'agaciro gakomeye kandi bugarukira igihe (premium limited edition reserve). Umubare w'ibicuruzwa ugarukira ku macupa 6,000 ya divayi itukura, buri cupa rikaba rifite ml 750 z'ibirimo hamwe na 13.5 ku ijana by'inzoga. Imvugo y'ishusho ikoreshwa ikurikije imideli igezweho kandi yubahitse ya Paris, mu Bufaransa, kandi igaragaza uburyo bwiza kandi busanzwe bwo kubaho. Etiketi ikorwa hakoreshejwe uburyo bwa spot UV, hot stamping, na screen printing hejuru ya PVC ishobora gusubizwamo ubundi bukoreshwa. Intego ni ugutuma ikirango cyoroshye kumenyekana no kwibukwa binyuze gusa mu ipaki.

The Recognition

About the Igihembo cya A' Design Award cya Buronze

RV wine Gupakira Divayi ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. RV wine Gupakira Divayi biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. RV wine Gupakira Divayi ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
RV wine produced in France. The wine is a premium limited edition reserve, with a batch of 6,000 bottles. French wine culture has grown and developed with the history and civilization of France. Wine culture has penetrated into all aspects of French religion, politics, culture, art, and life, and is closely related to people's lives. French wine culture also affects the lifestyle and cultural interests of people all over the world.
Dimensions & Packaging
Red Wine:13.5%vol, 750ml.
Tags
Premium, Pure, Fascinating, Unique, Contemporary
Production Technology
spot UV, Hot stamp print, and Screenprint on recyclable PVC
Design Challenge
How to make consumers remember the brand through packaging design and make the brand deeply rooted in their mind.

Control the quality of various special printing processes during production.
Research
In the survey, RV Wine quantitative surveys and qualitative interview records of consumers, build the prototype models and set up an effective market assessment of the brand image.
Inspiration
RV wine stick to discovering and offering impressive wines at a great value. RV wine believes that a great wine brings you a sensual and emotional ride, accentuates the true character of its terroir. The inspired is comes from the impression of the contemporary sophisticated fashion style in Paris, France. Exquisite and simple life.
Project Duration
The project started in April 2018 and finished in August 2019 in Shanghai.
Team Members
Hu Jijun

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