ServiceNow Primary Function: Igishushanyo cy'Imbere mu Biro by Shirli Zamir is a highly esteemed winner of the very prestigious 2021 Igihembo cya A' Design Award cya Ifeza in Igishushanyo cy'Imbere y'Inyubako Competition Category.
IfezaImbere y'Inyubako· 2021
ServiceNow Primary Function: Igishushanyo cy'Imbere mu Biro
by Shirli Zamir
Client: ServiceNow
Igihembo cya A' Design Award cya Ifeza Winner in Imbere y'Inyubako Category
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About ServiceNow Primary Function: Igishushanyo cy'Imbere mu Biro
Book Text: ServiceNow ni igishushanyo cy'imbere mu biro gitwikira metero kare 1800 mu nyubako ebyiri zihujwe. Iyi mikorere isimbura utubari twarafunze n'intebe zifite umwanya wugurutse gato zishyizweho nk'amaturo y'akazi. Iki gitekerezo cyavuye mu bushakashatsi ku gitekerezo cy'ubuturanyi, haba nk'umwanya cyangwa nk'abaturage bo mu gace. Igishushanyo cyoroshye cy'urukuta gitandukanya gifite umupaka utoya n'umurongo unyuranye cyabaye ishusho y'aho bakirira abashyitsi, uduce twuguruye twa telefone n'inkuta zitandukanya. Ibiti byakoreshejwe cyongera bikoreshwa mu gikari cy'igikoni kya cafeteria no ku ntebe zo hejuru, naho amatafari yakoreshejwe cyongera akora urufatiro rw'igikari.
The Recognition
About the Igihembo cya A' Design Award cya Ifeza
ServiceNow Primary Function: Igishushanyo cy'Imbere mu Biro ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. ServiceNow Primary Function: Igishushanyo cy'Imbere mu Biro biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. ServiceNow Primary Function: Igishushanyo cy'Imbere mu Biro ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The initial concept of the project was born from the research of what is Israeli "Locality". Taking into consideration that the company shifted from sitting in cubicles to sitting in a semi open-space, this created the perfect basis to the concept. The term "neighborhood" was studied in terms of space, and in terms of the local population. The brief received spoke the love and appreciation for recycled and local materials. These two became the basis to the design.
- Dimensions & Packaging
- The project is 1800 sqm including a new section in a new building, and a renovated side in the original building. Both Buildings are connected and therefore it is one large office.
- Tags
- Interior Design, Office Interior Design, Offices in Israel, ServiceNow Offices in Israel, New offices
- Production Technology
- Following the brief's importance in using recycled materials, we used recalimed wood in the cafeteria kitchen island, along with the cafeteria's tribune. In addition, the kitchen island top wood is placed on recycled building blocks used as the base to the island.
- Design Challenge
- The challenge of the project from the clients' side was "selling" the transition from cubicles to open-space seating. Therefore, for us, the creative research for the correct partiton that will part between workers and also between the workers and the social corridor was a main challenge. In addition, budget was challenging and therefore the design had to be unique and creative but not expensive.
- Research
- We researched the term "neighborhood" in terms of space, and in terms of the local population. We asked questions such as "what is eating in a neighborhood?" "what is it like working in a neighborhood?" "what is it like socializing in a neighborhood?" and etc. in addition, the client gave us a brief which spoke the love and appreciation for recycled, re-used, local materials.
The answers to these questions and requests were the first blossoms to the initial plan layout, design concept, materials and colors, and even the fine details of the graphic language, carpentry and furniture. - Inspiration
- We researched the term "neighborhood" in terms of space, and in terms of the local population. We asked questions such as "what is eating in a neighborhood?" "what is it like working in a neighborhood?" "what is it like socializing in a neighborhood?" The design language was born from a basic sketch of an almost tribal looking partition, with a thin border and a diagonal crossing. This produced the formative design coming to life in the reception pattern, the open phone booth, and partitions.
- Project Duration
- Project started in October 2019 in Petah Tikva Israel and finished October 2020.
- Operation Flow
- The project includes an entrance with a large reception and a Client-Facing conference room, 2 large training rooms connected by a collectible partition, small coffee point for visitors, large cafeteria, A-Formal and Formal conference rooms and meeting salons, open phone booths, phone booth rooms and a neighborhood working area. In addition there is a game room and a large A formal conference room with a wooden tribune.
- Team Members
- Shirli Zamir
Ayelet Goren - Image Credits
- Yoav Peled - Peled Studio
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