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Target Kwiyamamaza No Kugurisha by Ralf Kauffmann

Target Kwiyamamaza No Kugurisha by Ralf Kauffmann is a highly esteemed winner of the very prestigious 2021 Igihembo cya A' Design Award cya Ifeza in Kwamamaza Competition Category.


IfezaKwamamaza· 2021

Target Kwiyamamaza No Kugurisha

by Ralf Kauffmann

Client: Brainartist GmbH

Igihembo cya A' Design Award cya Ifeza Winner in Kwamamaza Category

37,695

Verified Award Winner

Verify Award Status for #112715

Colors

The Design

About Target Kwiyamamaza No Kugurisha

Muri 2020, Brainartist yatangije ubukangurambaga bwambukiranya itangazamakuru kubakiriya ba Steitz Secura kugirango babone abakiriya bashya: hamwe nubutumwa bwihariye nkubukangurambaga bugenewe ibyapa hafi y amarembo yabakiriya ndetse no kohereza ubutumwa bwihariye hamwe ninkweto zihuye kuva kuri icyegeranyo. Uyahawe yakira mugenzi we uhuye mugihe asezeranye nimbaraga zo kugurisha. Intego yubukangurambaga kwari ugutegura Steitz Secura hamwe nisosiyete "ihuza" nkumugabo mwiza. Ubwonko bwateje imbere ubukangurambaga bwuzuye.

The Recognition

About the Igihembo cya A' Design Award cya Ifeza

Target Kwiyamamaza No Kugurisha ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Target Kwiyamamaza No Kugurisha biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Target Kwiyamamaza No Kugurisha ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
STEITZ SECURA, a manufacturer of safety and work shoes, had the goal of repositioning the brand appearance in the market. The new appearance was to be eye-catching, challenging and unusual for the sector and the competition. The unmistakable statement of wanting "the best" reflects the promise to customers to expect only "the best". The revision of communication in all areas, from online, social media, B2B, trade fair and POS defines the new attitude of STEITZ.
Tags
Target Campain, Out of home, Mailing, Campaing design, strategy
Inspiration
in a spiral of the typical contrasting images of boxers etc. who, however, pay high respect to each other and acknowledge each other's performance
Patents
Declaration of agreement
MarcWolter
Mail: marc.wolter@steitzsecura.com
Phone: +49 6352 / 4002 - 166
Date: 20.10.2020

We, Louis Steitz Secura GmbH + Co. KG , give our advertising agency, BRAINARTIST GmbH,
permission to submit our joint marketing campaign for an award announcement. We have been
informed about the award submission and support this project. We also grant permission to
use the model illustrations.

is in Documents.
Image Credits
Copyright by Louis STEITZ SECURA
GmbH + Co. KG
Vorstadt 40
67292 Kirchheimbolanden

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