Tongchuang Design Gupakira by Yongjun Chen

Tongchuang Design Gupakira by Yongjun Chen is a highly esteemed winner of the very prestigious 2021 Igihembo cya A' Design Award cya Buronze in Igishushanyo cy'Ipaki Competition Category.

BuronzeIpaki· 2021

Tongchuang Design Gupakira

by Yongjun Chen

Client: Shenzhen Technology University

Igihembo cya A' Design Award cya Buronze Winner in Ipaki Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Tongchuang Design Gupakira

Tongchuang Design ni igishushanyo cy'ipakiro cyakozwe ku bwa igicuruzwa gikoresha mu gusukura no kwera. Iri pakiro riracapwa ikirangantego cyihariye. Inyandiko n'amashusho byose buhoro buhoro biraduka kandi bigacika bikamara igihe icyo gicuruzwa gikwiye kumara ku isoko. Impinduka zoroheje uhereye ku mabara akomeye kugera ku yorohereye zigabanya ingaruka ku bidukikije ziturutse ku irangi kandi zikaba ari byiza ku buzima. Iryo shusho rigenda ricika naryo rigereranya n'imikorere y'iyo gicuruzwa yo gukuraho ibyanduye. Amashusho akoresha ibintu bike bifatirwa ku nyuguti za kera z'Ubushinwa, ariko bigaragazwa mu buryo bugezweho. Iri pakiro rifite ubugari bwa milimetero 200, ubujyakuzimu bwa milimetero 82, n'uburebure bwa milimetero 249.

The Recognition

About the Igihembo cya A' Design Award cya Buronze

Tongchuang Design Gupakira ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Tongchuang Design Gupakira biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Tongchuang Design Gupakira ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Special ink printing, all text and graphics gradually oxidize and disappear during the shelf life, caring for health and eliminating the negative impact of ink on the environment. The visual presentation from strong to weak and disappearing shows the excellent performance of decontamination and whitening of the product, the visual experience is intuitive and novel, making the brand stand out among similar products, enhancing brand recognition and promoting sales.
Dimensions & Packaging: Width 200mm*Depth 82mm*Height 249mm
Tags: Experience the novelty, the characteristic ink printing, reduce pollution, green environment
Production Technology: Special ink printing, all graphics will gradually oxidize and disappear during the shelf life, caring for health, eliminating the negative impact of the ink on the environment, and the novelty of visual experience.
Design Challenge: Minimalist design, simple and mature process, easy to use for production.
Research: Using special ink printing, all graphics will gradually oxidize and disappear during the shelf life, caring for health, eliminating the negative impact of ink on the environment, forming the feeling of experiencing novelty of the product and promoting sales.
Inspiration: The few elements of Chinese characters convey the characteristics of rich connotation, and the design effect of "less is more" has been achieved.
Project Duration: 2020
Operation Flow: Efficient communication means that it is convenient to use ancient Chinese characters to present them in a contemporary form, which can inherit the quality of tradition without losing fashion. It has a strong and striking personality to promote sales.
Team Members: Jiajia Li，
Yongjun Chen,
Cong Fan,
Chengri Tang,
Zhiguo Liu