Platini Ipaki · 2021
Pepsi Expo 2020 Ikopo y'Ikinyobwa
by PepsiCo Design and Innovation
- Igihembo cya A' Design Award cya Platini 2021 in Ipaki
- CLIENT: PepsiCo Design & Innovation
- Estimated Number of Design Views: 161,122
- Verification code 4ECA862075 · Verify this award
Colors
About Pepsi Expo 2020 Ikopo y'Ikinyobwa
Pepsi Expo 2020 ni urukurikirane rw'amakopo y'ibinyobwa yakozwe ku bwinshi buke agenewe kwizihiza Expo 2020 Dubai. Ibishushanyo bitatu bihuriyeho n'ibirango bibiri bishingiye ku nsanganyamatsiko z'amahirwe, ukugenda no kuramba. Buri kopo ririho igishushanyo kidafatika kirimo amashusho arabagirana ateguwe azengurutse ishusho yo hagati yahawe isura yihariye. Amashusho yagumishijwe mu buryo bworoheje kugira ngo asigare afunguriwe gusobanurwa mu buryo butandukanye. Buri nsanganyamatsiko ntoya ivuga inkuru ikomoka mu mico, uburambe n'inkomoko bitandukanye. Aya makopo agenewe kuba idirishya ryerekeza mu bihe bizaza no kuba uburyo bwo gushishikariza ibiganiro ku rwego rw'isi yose.
About the Igihembo cya A' Design Award cya Platini
Pepsi Expo 2020 Ikopo y'Ikinyobwa ni igihembo cya A' Design Award cya Platini cyegukanywe, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo bidasanzwe by'ukuri, byiza kandi bitangaje. Ibihembo bya Platini ni ibitangaza byo guhanga, ni ubuhamya bw'aho ubwenge n'ubuhanzi bigarukira, kandi bigaragaza ubunyamwuga n'ubuhanga butagereranywa bw'ababihanze. Biteganyijwe ko ibi bishushanyo ari byo bizwi cyane, bishyiraho ikibaranga ubwiza bw'igihe, bigatanga umusanzu mu mibereho myiza y'abaturage kandi bigura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Pepsi Expo 2020 Ikopo y'Ikinyobwa igaragaza urwego rw'indashyikirwa, igatuma isi iba nziza kubera ibiranga byayo bifitiye akamaro abantu. Pepsi Expo 2020 Ikopo y'Ikinyobwa ni igihangano cyegukanye Igihembo cya A' Design Award cya Platini, gikangura ibyifuzo, giha imbaraga, gishimisha kandi gitera ibyishimo bikomeye.
Press Kit
- Unique Properties
- Pepsi EXPO 2020 Dubai LTO cans represent a window into the future, envisioning how opportunity, mobility and sustainability converge in a world of different cultures, experiences and backgrounds. With these eye-catching, thought-provoking designs, we are excited to stimulate conversation on a global scale. The brief was to create three limited edition specially themed designs co-branded with Pepsi x Expo, to commemorate Expo 2020 Dubai and the three subthemes of opportunity, mobility and sustainability.
- Tags
- Packaging, Beverage
- Inspiration
- The abstract compositions feature vibrant illustrations around a stylized central figure that have been deliberately kept flat to encourage open-ended imagination. The design recognizes how the future could look very different from one person to another, and every subtheme embedded in each design tells a unique story based on different cultures, experiences and backgrounds.
