Umushinga Cala di Seta Ibirango Bya Vino wa Giovanni Murgia ni uwatsinze igihembo cyubahwa cyane 2022 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.
BuronzeIpaki· 2022
Cala di Seta Ibirango Bya Vino
Umukiriya: Cantina di Calasetta - Cala di Seta
Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Ipaki
Uwatsinze Igihembo Yemejwe
Emeza Uko Igihembo Gihagaze ku #127081Imigereranyo
Ibyerekeye Cala di Seta Ibirango Bya Vino
Igishushanyo mbonera cyo gupakira cyerekana vino nkibintu byihariye kandi byerekana ibintu, bifitanye isano n’aho bavukiye ariko bikareba isi. Ubujurire nubuto, amabara kandi byoroshye gusobanura vino, igamije intego idahwitse ariko ishakisha ibicuruzwa byiza. Kubera iyo mpamvu, igishushanyo kirangwa nigaragara ryamabara, ntoya kandi inonosoye aho igishushanyo cyamatara kigaragara, gikozwe mubishushanyo byoroheje ariko bikomeye kandi bigashushanyijeho amabati yamabara hamwe ningaruka eshatu zubutabazi bwa braille bigereranya inyanja.
Ishimwe
Ibyerekeye Igihembo cya A' Design Award cya Buronze
Cala di Seta Ibirango Bya Vino ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Cala di Seta Ibirango Bya Vino biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Cala di Seta Ibirango Bya Vino ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.
Inyuma y'Imigereranyo
Dosiye y'Itangazamakuru
Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.
- Ibintu Bidasanzwe
- The appeal is that of young, colorful and easy to interpret wines, aimed at a disengaged target but looking for quality products. The labels therefore have a colorful, minimal, refined and refined appearance in which the design of the lighthouse stands out, made with simple graphics and embellished with colored metal foils and the three-dimensional effect of the Braille relief, which thus simulates the ripple of the waves.
- Ibipimo n'Ipaki
- Label size: 80 x 136mm
Paper type: FASSON Frozen Quartz Pearl
Hot foil with three color variations - Embossed braille - Ibibazo Fatizo
- wine, carignano, label, sardinia, italy, minimalism
- Ikoranabuhanga ryo Guteza Imbere
- The printing of the labels took into account the design and tried to make the effect of brilliance like that of the sun on the sea using a pearl paper, colored according to the type of wine. The graphic element that characterizes the labels was created using foils of different shades in order to create a three-dimensional game that could recall the movement of the sea.
- Ikibazo cy'Ishusho
- Rejuvenate the image of the winery, founded in 1932, and at the same time be products suitable for a HORECA market. Bringing the almost centennial history of this winery into these new products by dressing it in a new and more contemporary dress, suitable for the new way of understanding wine consumption. The difficulty was to create a clean and minimal design but at the same time concrete and identitary, which did not lose the link with the cellar's roots.
- Ubushakashatsi
- The research for this project started from the history of this territory which despite being in Sardinia (Italy) is a Ligurian enclave. The names of the wines derive from the Tabarkino dialect that is spoken in these parts. The graphic element combines three identity concepts: the lighthouse that represents the history of this people who came from the sea; the waves that surround these lands; the sand on which the vines of Carignano grow ungrafted.
- Ibyatumye Habaho
- Sea, sand and wind are the elements that dominate this territory. An island in the island populated centuries ago by sea people who settled in this corner of Sardinia. A people that has drawn its fortune from the sea and that has made its treasures grow on the sand: the sapling vineyards of Carignano grapes. From these elements is born the inspiration for this labels taking on one of the symbols of these places: the Mangiabarche lighthouse.
- Igihe cy'Umushinga
- The project started in February 2021 in Sassari anche finished in April 2021.
- Uburyo bw'Imikorere
- The project aims to transfer a sense of freshness, dynamism and happiness to the viewer. The colors, the textures, the names and the texture of the paper are designed to create a captivating, immediate object aimed at a young and quality-seeking audience.
- Abagize Itsinda
- Art direction: Giovanni Murgia
Illustration: Giovanni Murgia
Copywriting: Giovanni Murgia
Photography: Diego Attene - Abafotoye
- Image 1: Diego Attene
Image 2: Diego Attene
Image 3: Diego Attene
Image 4: Diego Attene
Image 5: Diego Attene
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