Weclip Porogaramu y'Ishoramari mu Bidiyo by Youngchan Lee and Hyeongji Kim

Weclip Porogaramu y'Ishoramari mu Bidiyo by Youngchan Lee and Hyeongji Kim is a highly esteemed winner of the very prestigious 2022 Igihembo cya A' Design Award cy'icyuma in Telefoni Igendanwa Competition Category.

IcyumaTelefoni Igendanwa· 2022

Weclip Porogaramu y'Ishoramari mu Bidiyo

by Youngchan Lee and Hyeongji Kim

Client: Weclip

Igihembo cya A' Design Award cy'icyuma Winner in Telefoni Igendanwa Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Weclip Porogaramu y'Ishoramari mu Bidiyo

Weclip ni porogaramu ya mudasobwa igendanwa yakorewe ishoramari mu bikorwa by'amashusho binyuze mu turango tudasubirwamo (non-fungible tokens). Iyi porogaramu iha amashusho agaciro ka mutungo wa digitale, bityo umurimo wose ushobora kugira nyir'awo, ugurishwa, kandi ugakoreshwa nk'ishoramari. Abakora ibikorwa bashyiraho amashusho maze bakabona ishoramari, mu gihe abareba bashobora kugura uturango tw'ibikorwa maze bagakura inyungu bagurisha uturango utwo bwongeye. Ikoranabuhanga rya non-fungible token rifasha kwandika nyir'umutungo no kugabanya ikibazo cy'ukutamenyekana neza kw'uwakoze dosiye za digitale. Weclip igamije kwerekana agaciro nyakuri k'ibikorwa ubwabyo, hatarimo inyungu ziturutse ku kwamamaza cyangwa gushyigikirwa n'abandi.

The Recognition

About the Igihembo cya A' Design Award cy'icyuma

Weclip Porogaramu y'Ishoramari mu Bidiyo ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. Weclip Porogaramu y'Ishoramari mu Bidiyo biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. Weclip Porogaramu y'Ishoramari mu Bidiyo yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: weclip is a new concept video platform that allows you to invest in video content through non-fungible token (nft). provide opportunities for video creators to generate revenue and opportunities for viewers to invest, presenting new possibilities for the digital market.
Dimensions & Packaging: this design is made with Adobe xd. it is based on iPhone X 1125px x 2436px and the icon is designed with 24px x 24px.
Tags: nft, stock, video, content, invest
Production Technology: nft non fungible-token technology
Design Challenge: due to the nature of digital content that exists in virtual form without material form, it was easy to replicate, resulting in a lack of concept of ownership or original author. this characteristic made it difficult to incorporate investment. to solve this problem, we used a blockchain technology called nft (non-fungible token) and incorporated investment into buying and selling content.
Research: we analyze online video content consumption and high investment in cryptocurrency among people in their 20s and 30s in korea through desk research. based on the growth of the nft market that buys and sells digital content through market research, it hypothesized that the most consumed online video content can be used as a means of investment in the future. in addition, marketability was verified through the interviews between real video creators and video content viewers.
Inspiration: the existing online video platform's revenue generation method was limited to advertising and sponsorship, so the value of the content itself was not highlighted. weclip presents the potential for a new marketplace where content can be assetized, invested, and sold by giving digital asset concepts to the video content itself through nft(non-fungible token).
Project Duration: the project started in april 2021 in korea and finished in june 2021 in korea
Operation Flow: simply upload video content and receive investment in content. earn capital gains by selling your content.
Team Members: motion designer : hyeongji kim
researcher : byeongho lee