Iguana Primary Function: Ipfundikira ry'Ikinyobwa Gitanga Imbaraga by Linnikov Agency is a highly esteemed winner of the very prestigious 2022 Igihembo cya A' Design Award cya Ifeza in Igishushanyo cy'Ipaki Competition Category.
IfezaIpaki· 2022
Iguana Primary Function: Ipfundikira ry'Ikinyobwa Gitanga Imbaraga
Client: Iguana
Igihembo cya A' Design Award cya Ifeza Winner in Ipaki Category
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The Design
About Iguana Primary Function: Ipfundikira ry'Ikinyobwa Gitanga Imbaraga
Book Text: Iguana ni igishushanyo cy'ipfundikira ry'ikinyobwa gitanga imbaraga kigurishwa mu macupa y'aluminiyumu. Uruhu rw'icupa rwigana uruhu rw'umuserebanya (iguana), rufite imiterere y'ibipimo n'ibimenyetso by'inkoraniro bigaragaza imbaraga n'ingufu. Buri buryohereye burangwa n'ibara ry'uruhu ritandukanye. Uburyohereye bwa mbere bukoresha icyatsi kibisi, uburyohereye bw'imbuto zo mu turere dushyushye bukoresha ibara rya orange n'izahabu, naho uburyohereye bw'imbuto zitukura bukoresha umutuku. Inyandiko ikurikira imiterere y'inkoraniro, kandi itandukaniro ry'umukara n'umweru bituma izina rigaragara neza. Igishushanyo gicapwa ku aluminiyumu, hanyuma igahindurwa icupa.
The Recognition
About the Igihembo cya A' Design Award cya Ifeza
Iguana Primary Function: Ipfundikira ry'Ikinyobwa Gitanga Imbaraga ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Iguana Primary Function: Ipfundikira ry'Ikinyobwa Gitanga Imbaraga biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Iguana Primary Function: Ipfundikira ry'Ikinyobwa Gitanga Imbaraga ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Iguana Energy composition is perfectly balanced. All components perfectly complement each other, creating the energetic effect. All ingredients used in the production of Iguana are natural, giving the taste of invigorating explosive energy and strength!
- Dimensions & Packaging
- оriginal
Classic taste of invigorating energy
tropical fruits
Bright fruity taste with notes of citrus, designed to awaken your fire.
red berries
Perfect charge of berry energy - Tags
- iguana, Energy drinks, can, Leather, scratches
- Production Technology
- Designs are printed on the aluminum and then crafted into a can
- Design Challenge
- It was necessary to model an iguana and pick up the skin.
- Research
- The customer came already with the name Iguana. Our agency had to develop the design of a power bank in three forms. Were offered several options, more simple and concise. And immediately the first option was conceived in the form of skin, the skin of an Iguana. this idea came up on its own. For even greater manifestation and identity, it was the power engineer who was asked to make scratches in the bank, which give a feeling of strength, energy. The font was proposed in the nature of scratches, so that the style would be solid. The contrast of the black-and-white font and bright colored skin makes the writing stand out well. several colors of skin were suggested on the jar depending on the type of flavor. There are three in total.
- Inspiration
- The very name of the product Iguana and the use of natural ingredients inspired the use of natural images, to show the jar that imitates the skin of the Iguana. The color of the skin changes depending on the taste. The original taste is - Green skin. Tropical flavor - orange/gold. Red Berries - Red Leather shows explosive scratches on this leather. They give a sense of the power and explosive effect that nature can give.
- Project Duration
- The project started in March 2021 in Lviv and ended in October 2021 in Lviv.
- Operation Flow
- Custom design will make the product stand out on the shelf.
- Team Members
- Art-Director and graphic designer: Lynnyk Dmytro
Designer 3D: Alexey Avduevsky
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