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B&B Italia Icyumba cy'Ibikoresho by'Ameubles by Outin Design

B&B Italia Icyumba cy'Ibikoresho by'Ameubles by Outin Design is a highly esteemed winner of the very prestigious 2022 Igihembo cya A' Design Award cya Buronze in Igishushanyo cy'Imbere y'Inyubako Competition Category.


BuronzeImbere y'Inyubako· 2022

B&B Italia Icyumba cy'Ibikoresho by'Ameubles

by Outin Design

Client: Outin. Design

Igihembo cya A' Design Award cya Buronze Winner in Imbere y'Inyubako Category

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Colors

The Design

About B&B Italia Icyumba cy'Ibikoresho by'Ameubles

B&B Italia ni icyumba cy'ibikoresho by'ameubles gifite metero kare 540, giherereye ku rwego rwo hasi rw'inyubako y'ubucuruzi ireba umuhanda. Igishushanyo kivuye ku buryo busanzwe bw'ibyumba nk'ibi maze bugahuza inyubako, ibidukikije n'imbere y'inyubako mu mwanya umwe udahuza. Imiterere ifite imisusire y'ibipimo, urukuta rw'ikirahure hamwe n'ubusitani bituma imbibi hagati y'ibintu n'inyubako zoroha. Imbere hagaragara icyerekezo gikomeye cy'ubunini hamwe n'imirongo isukuye. Ibice by'ibirinzi bibona urumuri kandi bifunguye kimwe cya kabiri bituma hagaragara ubujyakuzimu, byerekana inzira z'ubugenzi kandi bikazana ibyerekezo n'urumuri rw'izuba biva hanze.

The Recognition

About the Igihembo cya A' Design Award cya Buronze

B&B Italia Icyumba cy'Ibikoresho by'Ameubles ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. B&B Italia Icyumba cy'Ibikoresho by'Ameubles biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. B&B Italia Icyumba cy'Ibikoresho by'Ameubles ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The key of the design was how to echo the core values of the brand and convey it in a more intimate and understandable manner in Chinese market. The design abandons conventional showroom modes from the perspectives of building, landscape and interior, and achieves the unity and continuity of the space. The subtle integration of geometric structures, glass curtain wall and garden breaks the boundary between objects and the building, forming a natural, orderly setting.
Dimensions & Packaging
Project area: 540 square meters
Type: Showroom
Tags
OUTIN. DESIGN, B&B Italia, Showroom, Contemporary Uniqueness, Timeless Elegance
Production Technology
The interior space shows a strong sense of volume and clean lines. The translucent semi-open partitions enable the transition of space, and create continuity of visual experience and a sense of depth. The stacking and interweaving relationship of surfaces and blocks guides the circulation in an implicit manner, and brings in outdoor landscape and daylight to the greatest extent within visitors' field of vision. In this way, the interior space becomes a dynamic entity.
Design Challenge
The project sits on the ground floor of a commercial building facing the street. The monotonous large steps at the entrance were transformed into a combination of interlacing structures, which are matched with glass curtain walls and distinctive garden landscape, thereby eliminating the boundary between the building and objects and maximizing the display surface for the showroom.
Research
The relationship between products and space takes full consideration into both functional and emotional aspects. In this interactive, immersive space, commercial logic is upgraded to the communication of brand culture and aesthetics.The stacked and interweaving surfaces and blocks brings in outdoor landscape and daylight to the greatest extent within visitors' field of vision, and form a garden-like showroom that responds to green design ideas.
Inspiration
B&B Italia interprets modern civilization with products highly sensitive to life. The design is ultimately an "annotation" to life. The spatial structures of the showroom are simple and coherent, forming a naturally-regulated garden together with sunshine, breeze, textures and ambience. The displayed furniture in the "garden" grows like flowers and grass.
Project Duration
Start time: January 2020
Completion time: September 2020
Location:Ningbo, Zhejiang Province
Operation Flow
The design broke conventional showroom mode, and adopted a spatial pattern with a sense of layering and mixed elements and colors in an elegant manner, hence creating a space that features contemporary uniqueness and timeless elegance. The interior space shows a strong sense of volume and clean lines. The translucent semi-open partitions enable the transition of space, and also create continuity of visual experience and a sense of depth.
Team Members
Chief Designer : Wang Chen
Company: OUTIN. DESIGN
Image Credits
WenStudio

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