Love is Invisible Igikorwa cy'ibanze: Gupakira by En Ke

Love is Invisible Igikorwa cy'ibanze: Gupakira by En Ke is a highly esteemed winner of the very prestigious 2022 Igihembo cya A' Design Award cya Ifeza in Igishushanyo cy'Ipaki Competition Category.

IfezaIpaki· 2022

Love is Invisible Igikorwa cy'ibanze: Gupakira

by En Ke

Client: Super Joey Foundation

Igihembo cya A' Design Award cya Ifeza Winner in Ipaki Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Love is Invisible Igikorwa cy'ibanze: Gupakira

Ivangura ry'Abanyashiya ryiyongereye muri Leta Zunze Ubumwe z'Amerika mu gihe cy'icyorezo. Igitekerezo cy'ibishushanyo mbonera cya Love is Invisible cyashingiye cyane cyane ku gitekerezo cyo kwemera amazi mu muco w'Abanyashiya, kugira ngo cyerekane ko urukundo hagati y'abantu rutaboneka, bishobora gukuraho ivangura no kuvanaho inzitizi. Love Is Invisible ni igikorwa cyo kugira neza abaturage cyatangijwe n'Ishyirahamwe rya Super Joey mu miji hafi 20 ku rwego rw'igihugu. Itsinda rya Tsddesign ryashushanyije amashati ya T n'ibipakira abakorerabushake bato b'amoko atandukanye bazambara mu gihugu hose bava mu ikusanyirizo rya Love is Invisible.

The Recognition

About the Igihembo cya A' Design Award cya Ifeza

Love is Invisible Igikorwa cy'ibanze: Gupakira ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Love is Invisible Igikorwa cy'ibanze: Gupakira biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Love is Invisible Igikorwa cy'ibanze: Gupakira ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Love Is Invisible is a public welfare activity launched by the Super Joey Foundation in nearly 20 cities in the United States in 2022. The Super Joey Foundation is dedicated to childhood cancer care and calls attention to this particular group. Tsddesign team created T-shirts and packaging designs based on this, in the United States, young volunteers of different races and skin colors will wear the 'Love is Invisible' series of products to promote this concept in public welfare activities.
Dimensions & Packaging: Outer packaging specifications: cylinder diameter 12cm, height 25cm
Tags: About love, Asian culture, blue and white porcelain, water, invisible.
Production Technology: Cylindrical paper outer packaging, pure cotton clothing
Design Challenge: With the unique water pattern in Asian culture, combined with the artistic expression of blue and white porcelain, it can naturally express the English font of "love is invisible".
Research: Research for advocacy against Asian discrimination: 1. How to find resonance in Eastern and Western cultures? 2. How to express the concept of "love" that can be recognized in both Eastern and Western cultures? 3. The study of artistic expression.
Inspiration: Due to Covid-19, discrimination against Asians has increased in the United States. The design idea of Love is Invisible is specially based on the concept of 'water tolerance' in Asian culture to show that love between people is invisible and can eliminate discrimination, to eliminate barriers. Funds from the sale of this product will be used to care for children with cancer in the United States.
Super Joey Foundation firmly believes that love is invisible, and no child should fight cancer alone!
Project Duration: Creation time and place: July 2021 to December 2021 Los Angeles, California, USA
Operation Flow: Shape the cotton-printed T-shirt coupons into circles and put them in a cylindrical outer package for easy portability. Meanwhile, the square carton is the container for the cotton hoodie.
Team Members: Creativity and Design: KE,EN