Rooeein Igikorwa cy'ibanze: Ibipfunyika by'Amasashe by Wallrus Design Studio

Rooeein Igikorwa cy'ibanze: Ibipfunyika by'Amasashe by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2022 Igihembo cya A' Design Award cya Buronze in Igishushanyo cy'Ipaki Competition Category.

BuronzeIpaki· 2022

Rooeein Igikorwa cy'ibanze: Ibipfunyika by'Amasashe

by Wallrus Design Studio

Client: Rooeein Filters Co.

Igihembo cya A' Design Award cya Buronze Winner in Ipaki Category

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Colors

The Design

About Rooeein Igikorwa cy'ibanze: Ibipfunyika by'Amasashe

Umwandiko w'Igitabo: Rooeein ni igishushanyo cy'ibipfunyika ku masashe y'umwuka na amavuta y'imodoka. Ibipfunyika bikoresha amabara y'icyatsi hamwe n'ishusho y'ikibabi. Ikibabi kigereranya ibidukikije, aho amababi afasha gutunganya umwuka, kimwe n'uko isashe ritunganya umwuka ku moteri. Igitekerezo nyamukuru cy'igishushanyo cyavuye ku ishusho y'umuhanda unyura mu ishyamba rikungahaye, kandi iyo shusho niyo yagize uruhare mu gushushanya ubwoko bw'ikirango kirangwa n'amabara menshi. Iyi miterere ifasha ikoranabuhanga kugaragara neza mu bucuruzi. Igitekerezo cy'ikibabi na cyo cyakoreshejwe mu bikoresho by'itangazamakuru n'ubwamamazi bw'iri zina ry'ubucuruzi.

The Recognition

About the Igihembo cya A' Design Award cya Buronze

Rooeein Igikorwa cy'ibanze: Ibipfunyika by'Amasashe ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Rooeein Igikorwa cy'ibanze: Ibipfunyika by'Amasashe biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Rooeein Igikorwa cy'ibanze: Ibipfunyika by'Amasashe ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project is one of the most successful projects we have in our portfolio.
Because we were able to create the whole branding process by creating and designing a distinctive package and deliver effective messages to the audience that also affected their attention to the environment, and this point of our attention and responsibility for the development of culture. And increased a community's attention to environmental issues.
Dimensions & Packaging: This project has a great variety of dimensions
Tags: Filters, Air and Oil, Industrial Packaging, Creative Design
Production Technology: All visual communications, advertising, promotions and other integrated communication methods of marketing, branding and advertising of this brand were planned and implemented based on this philosophy.
Design Challenge: The main challenge of this project is about finding a new and unique powerful element that knows with everyone.
Research: The main idea emerged from the heart of the image of a road passing through a dense forest, and even led to the formation of the brand's colorful identity.
Inspiration: Rooeein is a very special and unique project. The leaves drive the consumer insight into the nature easily. Car filters brings clear air for engine exactly like that leaves do in nature.
Project Duration: This project was start at Oct 2019 and ended on Dec 2021
Operation Flow: this project started with a very deep research about how filters work. Using biometric technique to find core idea and this drive design way into nature.
Team Members: Design Director: Iman Ale Mozaffar
Creative Director: Matin Mirzaei
Image Credits: Photographer: Iman Ale Mozaffar