Ifeza Ipaki · 2023
Zhi Hou Igishinwa Baijiu Gupakira
by Xiongbo Deng
- Igihembo cya A' Design Award cya Ifeza 2023 in Ipaki
- CLIENT: Shenzhen Yanzhi Brand Management Consulting Co.,Ltd.
- Estimated Number of Design Views: 25,814
- Verification code 152914DC70 · Verify this award
Colors
About Zhi Hou Igishinwa Baijiu Gupakira
Iyi ni citrus ifite uburyohe bwabashinwa Baijiu yitwa & quot; Zhi Hou & quot;. I Yunnan, mu Bushinwa, abantu bazahindura citrus nziza nziza baijiu. Ikigereranyo cyibikoresho fatizo byiki gicuruzwa kigeze kurwego rwibiro 20 citrus ikora ikiro cya Baijiu, bityo rero irashobora kugurishwa mubwinshi buke.mu shushanya icupa mumiterere yumupira, kandi ikora ibisebe bidasanzwe kurutugu rwicupa, kugirango imiterere itagaragara nkimwe. Imiterere yumutwe wamacupa, uwashushanyije yigana amashami ya citrusi, mugihe icupa ryashyizwe mumufuka wa orange, agacupa kacupa.
About the Igihembo cya A' Design Award cya Ifeza
Zhi Hou Igishinwa Baijiu Gupakira ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Zhi Hou Igishinwa Baijiu Gupakira biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Zhi Hou Igishinwa Baijiu Gupakira ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.
Press Kit
- Unique Properties
- The designer designed the bottle into a ball shape, and made irregular bulges at the shoulder of the bottle to make the shape look less monotonous. The design of the bottle cap directly simulates the branches of the citrus. When the bottle is put into an orange cloth bag, the bottle cap will be exposed, and the whole look will be more like a vivid citrus, letting people know the unique flavor of Baijiu at the first time, so as to achieve better communication benefits.
- Dimensions & Packaging
- 150mm x150mm x165mm
- Tags
- Chinese Baijiu, Oriental Aesthetics, Packing design, Citrus.
- Production Technology
- Glass bottle integrated mold opening,zinc alloy bottle cap,wrapped in cloth bag.
- Design Challenge
- The difficulty is that the materials designer use have nothing to do with plants, but when designer need to combine them, people think of Citrus for the first time.
- Research
- Since this wine is brewed by citrus, customers also hope to let consumers know that this wine is brewed by citrus faster, So the designer designed the product to look like citrus and maintain a good sense of value, which is unforgettable.
- Inspiration
- This is a Chinese Baijiu brewed from citrus. designer directly designed the product to look like citrus, which makes it clear at a glance.
- Project Duration
- The project started in April 2021 in ShenZhen and finished in August 2021 in ShenZhen.
- Operation Flow
- The designer mold the bottle into a round glass bottle, and the details simulate the wrinkle feeling of orange.Then make the zinc alloy material look like a branch and trunk, and cooperate with the orange cloth bag to make the product look like a citrus.
- Patents
- No
- Image Credits
- Creative Director：Xiongbo Deng
Designer：Lingyun creative team
