Givenery Garden Igikoresho cy'Ifashaboko ry'Amavuta y'Intoki by Huizi Tian

Givenery Garden Igikoresho cy'Ifashaboko ry'Amavuta y'Intoki by Huizi Tian is a highly esteemed winner of the very prestigious 2023 Igihembo cya A' Design Award cya Buronze in Igishushanyo cy'Ipaki Competition Category.

BuronzeIpaki· 2023

Givenery Garden Igikoresho cy'Ifashaboko ry'Amavuta y'Intoki

by Huizi Tian

Client: Shero Ching

Igihembo cya A' Design Award cya Buronze Winner in Ipaki Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Givenery Garden Igikoresho cy'Ifashaboko ry'Amavuta y'Intoki

Givenery Garden ni igishushanyo cy'ifashaboko ry'itsinda ry'amavuta atatu y'intoki afite ingaruka n'uburyohe butandukanye. Iri tsinda ririmo agasanduku k'impano, uduce twihariye tugera ku tatu, n'imipira itatu ya alumini. Agasanduku k'impano gakoresha imiterere y'igipfundikizo n'ishingiro bituma gufungura biba igikorwa cyihariye. Icapa ry'ikarito yera n'ubwoya bworoshye birinda amabara y'ibishushanyo. Ibishushanyo bihuza ibice by'ibimera nka roza, indabo ya daisy, ibihooho n'imikinerezi n'imiterere y'inyuguti nziza yitwa serif. Amabara y'umukara agenda ashyigikira umwuka utuje w'ibicuruzwa by'ubuvuzi bukoresha uburyohe.

The Recognition

About the Igihembo cya A' Design Award cya Buronze

Givenery Garden Igikoresho cy'Ifashaboko ry'Amavuta y'Intoki ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Givenery Garden Igikoresho cy'Ifashaboko ry'Amavuta y'Intoki biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Givenery Garden Igikoresho cy'Ifashaboko ry'Amavuta y'Intoki ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Her work, created in 2021, is the packaging design of a hand cream. The product is mainly made up of three hand creams with different effects and tastes. Users are targeted at women aged 25-35 who have certain purchasing power.
Dimensions & Packaging: Giftbox:width276mmxdepth245mmxheight54mm. Simple box:width44.25mmxdepth130mmxheight53mm.
Tags: Packaging design, Handcream, Graphic design, Aromatherapy, Illustration
Production Technology: The design of the gift box selects the heaven and earth cover box type, which adds a sense of ceremony to the opening method and highlights the quality; White card printing and touch paint are used to further deepen the texture on the basis of ensuring the color of illustration. The small box uses the bronzing process to increase the design texture. The product body is made of aluminum tube and printed in spot color to better ensure the ink quality and color difference.
Design Challenge: In the process of illustration design, the color of the whole picture has been adjusted for many times. For a time, I was entangled in color control. I tried bright colors and dark colors respectively, and finally chose the dark color version, which is more deep and quiet, in line with the product tone.
Research: In recent years, Chinese cosmetics and aromatherapy brands have gradually risen, and high-quality packaging designs have emerged in endlessly. As a beauty brand, SHERO Ching has high requirements for the visual presentation of products. This work takes illustration as the main design object to convey elegant and natural visual impression to consumers.
Inspiration: The three essential oils of the product are extracted from a variety of mysterious plants. Therefore, the illustration design integrates a large number of plant elements such as rose, Daisy, bamboo and cypress, windbreak, etc., giving people a natural and pure product impression; And choose an elegant serif font. The dark colors of the text and the whole picture set off the French mysterious atmosphere, mobilize the sense of smell, and deepen the visual tone of aromatherapy products.
Project Duration: The project was launched in Hangzhou, China in November 2021 and completed in January 2022.
Operation Flow: The work consists of a gift box, three separately packed boxes and three aluminum cans. In terms of packaging structure, from a female perspective, it conveys the visual feeling of beauty to consumers and adds a sense of ceremony to the products.