Yi Xin Distillation Gupakira Inzoga Zikaze by Tiger Pan

Yi Xin Distillation Gupakira Inzoga Zikaze by Tiger Pan is a highly esteemed winner of the very prestigious 2023 Igihembo cya A' Design Award cya Zahabu in Igishushanyo cy'Ipaki Competition Category.

ZahabuIpaki· 2023

Yi Xin Distillation Gupakira Inzoga Zikaze

by Tiger Pan

Client: Beijing Shunxin Agriculture Holding Co., Ltd.

Igihembo cya A' Design Award cya Zahabu Winner in Ipaki Category

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Colors

The Design

About Yi Xin Distillation Gupakira Inzoga Zikaze

Yi Xin Distillation ni igishushanyo cyo gupakira cyakozwe ku kirango cy'inzoga zikaze zo mu Bushinwa. Icupa rikozwe mu kirahure, bikaba bizamura urumuri n'imiterere y'ubuso bwaryo, kandi bigatuma iki gicuruzwa gitandukana n'inzoga zisa nazo zigurishwa mu bikoresho bikozwe mu ibumba. Ikiyoka, cyashushanyijwe mu buryo bwa kera bw'Abashinwa, gifatiye ku ijosi ry'icupa kandi kikaba ari cyo kiranga nyamukuru, ku buryo nta kirango cyacapwe gikenewe. Agasanduku ko hanze ni koroshye kandi gakurikiza uburinganire bw'igishushanyo gakondo cy'Abashinwa. Icupa rifite ingero za milimetero 180 kuri 130 kuri 285. Intego ni ukugaragaza umurage w'igihe kirekire mu buryo bugezweho.

The Recognition

About the Igihembo cya A' Design Award cya Zahabu

Yi Xin Distillation Gupakira Inzoga Zikaze ni uwegukanye Igihembo cya A' Design Award cya Zahabu, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo biri ku rwego rwa mbere, bitangaje kandi by'indashyikirwa. Abegukanye Zahabu ni ibihangano birimo udushya twinshi, bifite icyerekezo kandi bimurika, bigaragaza impano, ubwenge n'ubuhanga bw'ababihanze. Yi Xin Distillation Gupakira Inzoga Zikaze biteganyijwe ko izaba igihangano gishimwa cyane, gishyiraho imigendekere mishya kandi gitanga agaciro katigeze kaboneka. Iki gishushanyo cyegukanye Zahabu ni umushinga utangaje kandi wubahwa ugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Yi Xin Distillation Gupakira Inzoga Zikaze itera ibyifuzo bikomeye, ikangura ishyaka, ishishikariza guhanga kandi igatwara imitima yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: There is no label needed as the dragon on top is telling people how exalted is the spirits itself. To match the sophisticated bottle, the outer box is made into a simple but exquisite one, where the symmetry aesthetics from ancient Chinese culture is applied. With this, the brand wishes to bring the heritage of history into modern use and to share with all.
Dimensions & Packaging: Bottle size: 180mm x 130mm x 285mm
Tags: Chinese Baijiu, dragon, bottle, spirits, Tiger Pan
Production Technology: The glass material will differentiate the wine from its competitive brands, who are normally packed in ceramics. Bottled in glass, the gloss and texture is upgraded on the surface. Drawn in ancient Chinese way, The dragon at the bottleneck clings to the bottle.
Design Challenge: The dragon is a challenging part when realizing the design as the shape is quite complicated.
Research: While it is deeply rooted in the hearts of the people, it also makes it difficult for new changes. Today, the brand image of Yi Xin Distillation needs to be presented to consumers in a contemporary aesthetic.
Inspiration: The inspiration is from the noble life of Chinese ancient dynasties, where dragon is a vital element to represent sovereign power and greatest quality.
Project Duration: The project lasts 2 months, designed in Shenzhen and produced in Beijing.
Operation Flow: How to save consumer's effort to look for an ideal product is the key challenge of this case. A distinctive symbol will help Wellmind to solve the problem, where consumers are able to recognize and pick up the products from far away.
Patents: Copyrights belong to Tiger Pan
Team Members: Creative Director: Tiger Pan
Graphic Design: Jingwen Xiang
Image Editing: Juanjuan Wu
Technical Direction: Zhangkun Xie
Technical Direction: Miaorong Lu
Project Manager: Hua You
Image Credits: Tiger Pan