Naked Nature Ibiryo Byo Kurya by Angela Spindler

Naked Nature Ibiryo Byo Kurya by Angela Spindler is a highly esteemed winner of the very prestigious 2023 Igihembo cya A' Design Award cya Buronze in Igishushanyo cy'Ipaki Competition Category.

BuronzeIpaki· 2023

Naked Nature Ibiryo Byo Kurya

by Angela Spindler

Client: Depot Creative

Igihembo cya A' Design Award cya Buronze Winner in Ipaki Category

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Verified Award Winner
Verify Award Status for #150326

View at A' Design Award Press Release Award Badge

Colors

The Design

About Naked Nature Ibiryo Byo Kurya

Kamere yambaye ubusa ivugana nisi igenda isubira inyuma ihuza ibidukikije. Ibishushanyo mbonera byashizeho igishushanyo mbonera nuburyo bwo kuvuga kubirango kimwe nibishushanyo mbonera. Ikirangantego cy & rsquo; uburyohe kivugwa binyuze mu binini, bitinyutse gushushanya intoki byandika biva mu ipaki, bikerekana ko uburyohe buri imbere budashobora kubamo. Ururimi rwikirango rurakina kandi ni inyangamugayo nkuko bipakira. Imiterere mbisi yumurongo igaragarira mubyangombwa byayo birambye, ukoresheje urugo rwifumbire mvaruganda. SRT yacapishijwe CMYK ifite ibara ryumwanya 1 hamwe na satine yo mumazi yose.

The Recognition

About the Igihembo cya A' Design Award cya Buronze

Naked Nature Ibiryo Byo Kurya ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Naked Nature Ibiryo Byo Kurya biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Naked Nature Ibiryo Byo Kurya ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Naked Nature speaks to a world that’s increasingly back in tune with the environment.
We developed a design and verbal strategy for the brand as well as all packaging design.
The brand's big bold flavours are articulated through hand-drawn typography bulging from the pack, a nod to the flavours inside that can not be contained. The brand language is playful and honest as is the packaging.
The raw nature of the bar is reflected in its sustainable credentials, using a compostable wrapper.
Dimensions & Packaging: Compostable rewind (@home)
Tags: Packaging Design, Food Packaging Design, Snack Packaging Design, Typography,
Production Technology: Compostable rewind, printed CMYK plus two spot colours, offset.
SRT's printed CMYK plus two spot colours, offset.
Design Challenge: Securing vibrant colours on an uncoated compostable stock
Inspiration: We have drawn on natures vibrant colour palette for inspiration.
The dark brown background represents the bars base ingredient, dates. The flavours are delivered through colourful typography and solid banners for range differentiation on shelf.
We used subtle illustration and relied on the bold graphic type for shelf shout and visual appeal.
Project Duration: 12 months, Sydney Australia
Operation Flow: Raw bars packaged in home compostable flow wrap, housed in recyclable cardboard SRT.
Team Members: Angela Spindler, Designer /Creative Director