Exeed Es Imodoka Ikoresha Amashanyarazi by Chery Automobile Co., Ltd.

Exeed Es Imodoka Ikoresha Amashanyarazi by Chery Automobile Co., Ltd. is a highly esteemed winner of the very prestigious 2024 Igihembo cya A' Design Award cya Platini in Imodoka Competition Category.

PlatiniImodoka· 2024

Exeed Es Imodoka Ikoresha Amashanyarazi

by Chery Automobile Co., Ltd.

Client: Exeed

Igihembo cya A' Design Award cya Platini Winner in Imodoka Category

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Colors

The Design

About Exeed Es Imodoka Ikoresha Amashanyarazi

Exeed Es ni imodoka ikoresha amashanyarazi yakozwe kugira ngo itange kunyura no gutwarwa mu buryo bworoshye kandi buruhura. Isura yo hanze yahumekewe n'ukugenda kw'umuyaga, ifite imbere yagutse, chassis iri hasi n'umurongo w'ibbavu utemba neza. Izo ndanga zifasha kugera ku gipimo cy'ukuvunika k'umwuka (drag coefficient) cya 0.205 no kwihuta kuva kuri 0 kugera kuri kilometero 100 mu isaha mu masegonda 3.7. Imirongo y'imbere isa n'amazi atemba. Amatara y'imbere afite amabara 256 anyura ku mpande zombi no hejuru ya console yo hagati, kandi ashobora guhinduka akurikije umuziki. Ibikoresho birimo polycarbonate ikomoka ku binyabuzima, udupapuro twa kristali (crystal panels) n'imigongo y'intebe ikozwe mu budodo bw'igitani kamere.

The Recognition

About the Igihembo cya A' Design Award cya Platini

Exeed Es Imodoka Ikoresha Amashanyarazi ni igihembo cya A' Design Award cya Platini cyegukanywe, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo bidasanzwe by'ukuri, byiza kandi bitangaje. Ibihembo bya Platini ni ibitangaza byo guhanga, ni ubuhamya bw'aho ubwenge n'ubuhanzi bigarukira, kandi bigaragaza ubunyamwuga n'ubuhanga butagereranywa bw'ababihanze. Biteganyijwe ko ibi bishushanyo ari byo bizwi cyane, bishyiraho ikibaranga ubwiza bw'igihe, bigatanga umusanzu mu mibereho myiza y'abaturage kandi bigura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Exeed Es Imodoka Ikoresha Amashanyarazi igaragaza urwego rw'indashyikirwa, igatuma isi iba nziza kubera ibiranga byayo bifitiye akamaro abantu. Exeed Es Imodoka Ikoresha Amashanyarazi ni igihangano cyegukanye Igihembo cya A' Design Award cya Platini, gikangura ibyifuzo, giha imbaraga, gishimisha kandi gitera ibyishimo bikomeye.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Exeed Es is a new exploration of Exeed in the field of electric vehiclEs, aiming to offer users a comfortable experience, from cabin space, life space, and to mental space. Considering the demands of users for a more comfortable experience and their aEsthetic preferencEs for lEss is more, Exeed Es draws inspiration from the motion of wind and the flowing of water while also focusing on scientific dEsign, conveying a lifEstyle advocated by Exeed, namely rooted in nature, devoted to comfort.
Dimensions & Packaging: product dimensions, 4945 mm x 1978 mm x 1480 mm
Tags: electric vehicle, comfortable drive and ride, aEsthetics of wind motion, melody of flowing water, smart cabin
Production Technology: bio based PC, DURABIO transparent bio based decorative strips for ambience lights, crystal decorative panels, double layer coating roof, natural linen fiber seat back, physical vapor deposition technology, electroplating technology, INS technology
Design Challenge: The challenge liEs in how to balance aEsthetics and functionality. The wide butterfly front face, low chassis, slick slender fast back style and streamlined waistline like butterfly wings, all dEsigned based on bionics, make Exeed Es like a nimble butterfly. Thanks to the dEsigns, the vehicle boasts an amazing ultralow Cd of 0.205, comparable to that of supercars, and can accelerate from 0 to 100km/h in just 3.7s, to show the idea of aEsthetics of wind motion and achieve elegance and dynamism.
Research: As environmental awarenEss risEs and the government extends policy support for new energy vehiclEs, the electric vehicle market in China is undergoing significant transformation. Yet, with the rapid expansion of the market, electric vehiclEs are largely homogeneous in terms of aEsthetics and functionality. Drawing inspiration from nature and blending art with technology, Exeed Es is a product with distinctive identity and excellent performance, injecting new vitality into the entire industry.
Inspiration: Exeed Es inspired by the motion of wind and the flowing of water aims to bring users visual and spiritual refrEshment. The dEsign team, centred on aEsthetics of wind motion and melody of flowing water, has creatEs unparalleled comfortable dEsign in interior and exterior through ultralow Cd, low NVH, and spacious space. The enhanced driving experience and smart riding experience allow users to immerse themselvEs in the world of Exeed Es.
Project Duration: The project was launched in China in the fourth quarter of 2023.
Operation Flow: The ultralow Cd, powerful engine and shock absorption system ensure high driving performance. The interior linEs rEsemble flowing water. The ambience lights with 256 colors are scattered along both sidEs and extend across the center console in a strip for an embracing effect, which can dynamically change according to music for a rich play of light and shadow. The space availability of 70.2 percent, smart seats, good audio and visual dEsign, etc. enable an immersive, comfortable experience.
Team Members: Steve Eum, Pier Luigi Ferrari, Bumsuk Kim, Wang Hao, Kwangsik Kim, Li Bin, Jungwook Lee, Jin Lin, Yao Huan, Hong Jie